Home Entertainment Taylor Swift’s $Billion merch machine is mobilised: Singer releases a range of products along with vinyl of her new album The Tortured Poets Department

Taylor Swift’s $Billion merch machine is mobilised: Singer releases a range of products along with vinyl of her new album The Tortured Poets Department

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This is her first new album since the end of her six-year relationship with British actor Joe Alwyn, and although she doesn't mention Alwyn by name, speculation will be rife that tracks like So Long, London are about him. Pictured together in 2019

Fortnight (feat. Post Malone)

A melodious duet with Post Malone and a song that’s apparently about a two-week fling. Slow electronic rhythms set the initial tone.

The Department of Tortured Poets

Another shimmering melody and a lyric that suggests Taylor modestly doesn’t see herself at the top table of tortured poets: “You’re not Dylan Thomas and I’m not Patti Smith.”

My child only breaks his favorite toys.

Written exclusively by Swift, the dense electronic drone of this song adds powerful notes. “Once he fixes me, he’ll miss me,” she promises.

down bad

“It all comes from teenage petulance,” Taylor sings as she bitterly examines the fallout from an old relationship.

See you later, London

The first song written with The National’s Aaron Dessner brings a change of pace, with a beautiful choral introduction. “See you later London, you’ll find someone,” Taylor sings.

This is her first new album since the end of her six-year relationship with British actor Joe Alwyn, and although she doesn't mention Alwyn by name, speculation will be rife that tracks like So Long, London are about him. Pictured together in 2019

This is her first new album since the end of her six-year relationship with British actor Joe Alwyn, and although she doesn’t mention Alwyn by name, speculation will be rife that tracks like So Long, London are about him. Pictured together in 2019

But daddy I love him

“I know he’s crazy, but he’s the one I love,” Swift sings, displaying wry humor as she admits she falls for bad boys. Produced, with true brilliance, by Dessner.

Just out of jail

Finger-picked acoustic guitar adds folk notes reminiscent of lockdown albums Folklore and Evermore.

Florida!!! (feat. Florence + The Machine)

The highlight of the album, this theatrical duet with London singer Florence Welch is an inspiring song of escape, from small-town life and bad romance.

Guilty as a sin?

A story of unrequited love and a gorgeous slice of ’80s-style soft rock. He even mentions The Downtown Lights, a 1989 single by Scottish band The Blue Nile.

Who’s afraid of little me?

Big drums, a dramatic arrangement and more dry humor in another song written solely by Swift. “You wouldn’t last an hour in the asylum where I was raised,” she growls.

I can fix it (No, I really can)

A melancholic and simple song worthy of Lana Del Rey, who has also worked extensively with the song’s producer, Jack Antonoff.

The Alchemy: Many sports metaphors suggest a song inspired by the singer's current boyfriend, American football star Travis Kelce. Photographed at Coachella this week

The Alchemy: Many sports metaphors suggest a song inspired by the singer’s current boyfriend, American football star Travis Kelce. Photographed at Coachella this week

loml

“You said I’m the love of your life,” Taylor sings on this warm, resonant piano ballad. In a clever twist, the ‘loml’ eventually becomes ‘the loss of my life’.

I can do it with a broken heart

More ’80s influences in an electronic pop song in which Taylor promises to remain a trouper, despite any romantic conflict.

The smallest man who ever lived

“You were no match for any man,” sings a disdainful Swift in a melodramatic ballad.

alchemy

Many sports metaphors suggest a song inspired by the singer’s current boyfriend, American football star Travis Kelce. “When I land, I call the fans and exclude them from the team,” he sings.

Clara Arco

It’s tempting to think that Taylor sees something of herself in a closing track inspired by a 1920s American actress who lived her life in the fishbowl of Hollywood.

The black dog

Taylor is referring to a bar in Vauxhall, London, The Black Dog, which she notices her ex goes to one night after he forgot to stop sharing her location.

She suggests that her ex is going there to meet a new woman and sings, “I move through the world with a broken heart.” My longings remain unspoken and I may never open up like I did to you.

I’m going to get you back

Taylor is torn between calling things off for good or rekindling her relationship with an ex on Imgonnagetyouback.

Emotions are clearly running high as he sings: ‘If I’m going to be your wife / Or destroy your bike / I haven’t decided yet.’

the albatross

Taylor takes no prisoners in this song, referring to herself as one of the largest seabirds on Earth, famous for her giant wingspan and ability to glide smoothly.

She sings about revenge with the lyrics: “She’s here to destroy you / Demons you know / Raise hell worse than a stranger.”

Chloe or Sam or Sophia or Marcus

Taylor makes references to a couple who abuse drugs.

She sings ‘You said some things I can’t dissimilate / You turned me into some kind of idea / And I couldn’t see it happen.’

How I finish?

Taylor appears to be referencing speculation about her relationship with Joe Alwyn as she details in the chorus:

‘Come, come everyone. It’s happening again / Empathic hunger descends. We won’t tell anyone / ‘Except all our friends / We should know how it ended?’

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