Barron Trump has played a key role in getting his father to “break the Internet” as he tries to reach Gen Z voters.
The former president’s youngest son has not regularly appeared alongside his father at his rallies across the country, but he has played a behind-the-scenes role in getting former President Donald Trump to appear on podcasts favored by Generation Z and millennial men. ABC News reports.
The 18-year-old first suggested that his father appear on YouTuber and wrestler Logan Paul’s podcast, Impaulsive, and sure enough, the podcast was the first one Trump appeared on in June, a campaign source told the outlet.
Trump, 78, has since appeared on several other podcasts and even sat down with popular podcaster Joe Rogan on Friday.
Their efforts seemed to pay off: Every podcast Trump appeared on garnered millions of views, not counting clips of the podcasts seen on social media.
Barron Trump has played a major role in helping his father reach Gen Z voters
Barron has suggested that Trump appear on podcasts listened to by Generation Z and millennial men.
“Barron has been very involved in recommending a number of the podcasts that we should do,” Trump campaign senior adviser Jason Miller told the Politico Playbook Deep Dive podcast on Friday.
‘I have to tell you that I take my hat off to the young man. Each of the recommendations it has received has turned out to be absolute gold in ratings that have blown up the Internet.’
Miller went on to talk about the importance of appearing on these types of podcasts, saying, “When you look at the impact of podcasts or YouTube shows (non-traditional media), part of the problem is that you meet voters where they are.” find.” ‘
Trump recently sat down with businessman Patrick Bet-David for the PBD podcast in an appearance that garnered 2.8 million views as of Friday.
His Oct. 9 appearance on comedian Andrew Schulz’s Fragrant podcast also received 6.2 million views, and Trump’s first podcast appearance with Paul garnered 6.68 million views.
But Trump’s most successful appearance so far was on This Past Weekend with Theo Von on August 20, which was viewed at least 14 million times.
The former president began that podcast by saying that Barron had told him about the Louisiana-born comedian and told him, “Dad, he’s big.” It’s a big one.
Trump’s appearance on the Joe Rogan Experience is also expected to garner millions of views, as Rogan’s podcast is the most listened to podcast on Spotify with 14.5 million followers.
Trump appeared on This Past Weekend with Theo Von on August 20, in a video that has been viewed at least 14 million times.
Trump spokesperson Karoline Leavitt previously told the New York Post The campaign focuses on gaining media coverage through social media engagement and clip sharing.
“President Trump is very likable and everything he does is a viral moment, whether it’s simply walking into a Chick-fil-A in Atlanta and meeting with the young workers or flipping burgers at a tailgate at an Iowa football game. “he said in April. .
Meanwhile, Vice President Kamala Harris’s efforts to appeal to young voters through podcasts have so far not been as successful.
He recorded an interview with The Shade Room on October 14, which had just over 144,000 views as of Friday.
An eight-minute clip from her appearance on the hit podcast Call Her Daddy, which launched on October 6, had 675,000 views.
Barron told his father about Von, Trump revealed on podcast
Trump now leads the polls, and a Wall Street Journal poll released Thursday shows him with a three-point lead nationally over the vice president.
He has Trump at 47 percent and Harris at 45 percent among registered voters. This is a reversal of the survey conducted by the Wall Street Journal in August.
A CNBC All-America economic poll also showed Trump leading 48 percent to Harris’ 46 percent, and in the seven battleground states likely to decide the presidential election, the poll shows Trump leading by 48 percent compared to 47 percent for Harris.
The poll showed that economic issues remain voters’ biggest concern, and when it comes to prioritizing inflation, the economy and the needs of the middle class, Trump has a big lead.
It also found that 42 percent of voters said they would be better off financially if Trump won, compared to just 24 percent who said the same if Harris won. Another 29 percent said their financial situation will not change no matter who wins the White House.
The poll from Franklin and Marshall College in Pennsylvania also shows Trump ahead of Harris by 50 percent to 49 percent among likely voters, but among all registered voters, the vice president still has a 48 percent lead over 44 percent.
It shows that Trump has a six-point lead when it comes to handling the economy and the military. But Harris has an advantage when it comes to understanding the concerns of ordinary Americans and is considered more trustworthy.
