Kim Kardashian made a fashion statement while out and about in Calabasas on Friday.
The TV personality, 43, showed off her toned curves in a gray tracksuit with a fitted crop top and matching sweatpants, flaunting her midriff.
The media personality enjoyed some shopping in Erewhon with an unknown friend, while having a milkshake.
Kim turned heads by adding a fluffy yellow maxi shoulder bag and struck a lightning bolt as she headed to the car.
The star took the next step in her business and opened her first permanent SKIMS store on Thursday.
Kim Kardashian made a fashion statement while in Calabasas on Friday
The socialite, 43, showed off her toned curves in a gray tracksuit with a fitted cropped T-shirt and matching joggers.
The reality alum, who recently opened up about her daughter North’s ‘ridiculous dances’ that she ‘forces’ her to perform on TikTok, welcomed shoppers to her brand’s standalone store in Georgetown, Washington DC.
She took to Instagram to announce the store’s grand opening and give her 362 million followers a peek inside.
According World Water Day, the brand will implement four additional physical locations in Aventura, Florida; Austin and Houston, Texas; and Atlanta, Georgia.
The place was decorated in a minimalist style and had a nude theme throughout the store.
Campaign images of Kardashian and other models wearing shapewear from her collection were displayed on the walls.
Prior to this permanent addition, SKIMS was only available for purchase online, through pop-up locations, or through third-party in-store retailers.
The announcement sent fans into a frenzy, racking up over 107k likes and 841 comments, as many took to the comments to express their support.
One top commenter wrote, “Congratulations Kim…good job,” while other fans called on the internet star to open other locations.
The media personality enjoyed some shopping at Erewhon while sipping on a milkshake.
She flaunted a glimpse of her toned abs.
Kim was photographed enjoying the company of a friend.
The reality show favorite made sure to turn heads with her fluffy yellow maxi shoulder bag.
Kim cut a very casual figure while adding gray slippers to her look.
Kim was seen getting into her luxury car.
The star took the next step in her business and opened her first permanent SKIMS store on Thursday.
She took to Instagram to announce the store’s grand opening and give her 362 million followers a peek inside.
The brand, which was recently valued at $4 billion, initially sold shapewear before expanding into loungewear, swimwear and, most recently, men’s clothing.
Open the one in Miami! said one customer. “Las Vegas location please,” another chimed in.
In 2019, the businesswoman joined forces with Swedish businessman Jens Grede to found this successful company.
The brand, which was recently valued at $4 billion, initially sold shapewear before expanding into loungewear, swimwear and, most recently, men’s clothing.
SKIMS focuses on body positivity and inclusivity throughout the brand and practices inclusive sizing.
In 2020, a year into the business, Kanye West’s ex-wife spoke to Bazaar about what inspired her to start the company.
‘When I said I wanted seamless shapewear, everyone looked and thought I was crazy. “The thing that always bothered me (with other brands) was that there would be a seam in the front,” she explained.
“You had a very tight dress and then you saw this seam, defeating the purpose of wearing something that’s supposed to look like there’s nothing underneath.” I mean comfort and glamor at the same time.
“I always think you can do it all, so why not have everything you need in terms of your products?” finished the mother of four.