Zendaya is adding ‘media mogul’ to her resume as she promotes her highly anticipated new movie.
The Golden Globe winner, 27, launched Challengers magazine on Monday with her close friend and ‘image architect’ Law Roach, celebrating her new film of the same name directed by Luca Guadagnino.
‘@zendaya and I made OUR own magazine!!!’ Roach, 45, wrote on his Instagram Story with one of the two covers.
He appears as the magazine’s global fashion director in the creditswhich also shows that Zendaya is the editor-in-chief.
In addition to tagging the magazine’s Instagram. profileThey also linked to a new profile of Zendaya’s movie character. Tashi Duncan.
Zendaya launched Challengers magazine on Monday with her close friend and ‘image architect’ Law Roach, celebrating her new film of the same name directed by Luca Guadagnino.
Roach is listed as the magazine’s global fashion director in the credits, which also show Zendaya as editor-in-chief.
In addition to tagging the magazine’s Instagram profile, they also linked to a new profile of Zendaya’s film character, Tashi Duncan.
‘Are you ready to see @therealtashiduncan on her first magazine cover???? The inaugural cover of @challengersmagazine is out tomorrow,’ Roach wrote earlier with the other cover.
Zendaya, who co-chairs the Met Gala this year, posed as Tashi, wearing an Annie’s Ibiza pearl satin dress with a strapless corset.
The long skirt opened at the front, showing off her gorgeous legs in a pair of matching Louboutin heels.
She posed with a tennis racket and balls while wearing some Bulgari jewelry.
“Tashi Duncan is in a league of her own, dominating tennis beyond the court through business, fashion, philanthropy and much more,” reads an excerpt from the article “She Is in Charge,” which Roach shared with instagram.
Tashi’s Insta also posted the session, which she called ‘an honor‘ in the title.
‘I had the pleasure of being styled by the incredible @luxurylaw for @challengersmagazine. More coming soon,” the fictional character wrote in another mail.
For the shoot, Zendaya also wore a green sequin Hui dress, a strapless blue Vivienne Westwood dress, a preppy Longchamp ensemble, and more.
Challengers follows Tashi, a retired tennis professional who coached her husband Art (Mike Faist) to Grand Slam status after an injury sidelined her from the sport.
Most recently, Zendaya wore an elegant dress by Greek designer Celia Kritharioti that was intricately embellished with the film’s poster.
Challengers follows Tashi, a retired professional tennis player who coached her husband Art (Mike Faist) to Grand Slam status after an injury sidelined her from the sport.
Tashi convinces Art to participate in a challenge event, allowing him to cross the net with Patrick (Josh O’Connor), his childhood friend and ex.
Zendaya and Roach have even inspired a new trend known as ‘tennis-core’ after donning pleated skirts, a hooded dress, preppy polos and vintage Ralph Lauren.
Tashi convinces Art to participate in a challenging event and brings him closer to Patrick (Josh O’Connor), his childhood friend and ex, online.
While promoting the film, Zendaya paid homage to a look that Venus and Serena Williams had previously worn on the cover of Vogue in 1998.
She and Roach have even inspired a new trend known as ‘tennis-core’ after donning pleated skirts, a hooded dress, preppy polos and vintage Ralph Lauren.
Most recently, Zendaya wore an elegant dress by Greek designer Celia Kritharioti that was intricately embellished with the film’s poster, which featured Tashi’s face watching Art and Patrick face off.
Challengers is now playing in theaters.
