The staggering salaries of some of Australia’s top influencers have been revealed and they can earn as much as a person’s annual salary in a single post.
Hunter Talent, a management company that represents some of Australia’s biggest social media personalities, has shed light on their incredible social media earnings.
Tammy Hembrow boasts over 17 million followers on Instagram and her astonishing salary certainly reflects her massive rise to fame on the platform.
With an estimated net worth of $50 million, the 30-year-old fitness influencer rakes in as much as $82,998 per sponsored post, according to Yahoo! Lifestyle.
Tammy’s huge earnings from a single post are equal to the average Australian’s annual salary, which is estimated to be around $89,000 per year.
Kayla Itsines follows closely behind Tammy as she is said to charge up to $71,550 for each of her Instagram advertising posts.
The 32-year-old personal trainer has nearly 16 million followers on the social media platform after gaining massive popularity for her fitness and wellness posts.
Meanwhile, Harry Jowsey, who rose to fame on the first season of Netflix dating show Too Hot To Handle, can charge up to $20,000 per sponsored post.
The staggering salaries of some of Australia’s top influencers have been revealed – Tammy Hembrow earns up to $82,998 (the average annual salary of one person) per sponsored post.
Kayla Itsines follows closely behind Tammy, as she is said to charge up to $71,550 for each of her Instagram advertising posts.
This comes after Tammy was forced to respond to online backlash after she asked for family donations at her wedding to Matt Zukowski, despite her massive net worth.
Social media star and former Love Island star Matt, 28, got engaged in December after just three months of dating and are set to marry in November.
They had planned to keep their upcoming nuptials a low-key, “private” event, but their wedding invitation was leaked on social media by a handful of influencers.
The invitation caused controversy for stating that the wedding would be “child-free” apart from Tammy’s three children, as well as the inclusion of a “wishing well” for financial donations on the day.
In response to the backlash, Tammy admitted that the leaked invitation caused chaos and defended herself about the details of her big day.
Meanwhile, Harry Jowsey, who rose to fame on the first season of Netflix dating show Too Hot To Handle, could command up to $20,000 per sponsored post.
“You may know that recently my wedding details were accidentally leaked online,” she said in a TikTok video.
“This has caused me some problems, I have had to change a lot of details because we want it to be very private and it has been a little frustrating.”
The Gold Coast-based influencer then clarified the details of her wedding invitation that have been causing a stir on social media.
Tammy and Matt requested a wishing well, a donation box into which guests can deposit cash gifts rather than material items, in a move that raised eyebrows given their multimillion-dollar net worth.
“Your presence on our day is the best gift of all. However, if you wish to give us something, there will be a wishing well at our wedding so you can send us your good wishes,” the invitation says.
The revelations come after Tammy was forced to respond to backlash after she asked for donations at her wedding to Matt Zukowski (pictured), despite her massive net worth.
In her TikTok clip, Tammy clarified: ‘I’m not asking for donations at my wedding. This is for my family and friends… We’re going to have a wishing well.
‘A wishing well is a pretty normal thing at a wedding.’
The couple also requested that the ceremony and reception be “child-free,” despite the fact that Tammy has three children: son Wolf, nine, and daughters Saskia, seven, and Posey, one.
“While we love your babies, there will be no children at our wedding,” the invitation read. “Babysitting can be arranged upon request. Little ones are more than welcome to join us at the recovery party on Sunday.”
The invitation caused controversy for stating that the wedding would be “child-free” apart from Tammy’s children, as well as the inclusion of a “wishing well” for financial donations on the day.
In her video, Tammy explained that while there won’t be any children on her special day, her three children are an exception.
“This is making people angry,” she said in the video. “They think I’m not going to have my kids at my wedding. Of course my kids are going to be at my wedding.”
“I just meant that I don’t want other people to bring their kids. Because, let’s face it, kids can be a little over the top,” Tammy continued.
“I want other adults to relax and enjoy themselves. And I have kids and I know how stressful they can be.”
The couple rushed to start planning their wedding just weeks after getting engaged in December after three months of dating.
Tammy has been engaged twice before, first to influencer Reece Hawkins, with whom she shares son Wolf and daughter Saskia.
In November 2021, the fitness guru got engaged to restaurateur and former Ironman Matt Poole. The couple split in December 2022 and have a daughter, Posy, who turns two in June.