Meta, owner of Facebook and Instagram, launched its AI assistant in the UK, along with AI-powered sunglasses modeled by Mark Zuckerberg.
Meta’s AI assistant, which can generate text and images, is now available on its social media platforms in the UK and Brazil, and has already launched in the US and Australia.
Regulatory issues and product testing delayed the UK launch, while Meta’s AI services remain unavailable in the EU due to the “unpredictable” regulatory environment.
Facebook and Instagram users in the UK will now be able to access the Meta AI chatbot by tapping an icon in their app or purchasing a pair of £299 Ray-Ban Meta frames from a UK retailer and accessing its voice assistant.
Meta co-founder Zuckerberg sported a pair of Ray-Bans at a company event last month when he also announced that Meta AI could respond to voice commands and use the voices of celebrities like Judi Dench, John Cena and Keegan. -Michael Clave. However, the celebrity voice assistant will not be available in the UK.
Meta said the latest launch, which also includes the Philippines, “will help people get their questions answered, brainstorm content, and bring their ideas to life in places where they can easily share the results with their local network and our community.” broader global
Meta’s AI products, powered by the company’s Llama 3.2 AI model, have been the focus of attempts by social media users to block the company from using their posts to train its AI tools. A viral post with the message “Goodbye Meta AI!” was shared by actors and sports stars, including James McAvoy and Tom Brady, before it was learned that the post did not provide privacy or copyright protection.
Instead, UK users who wish to prevent Meta from using their Facebook and Instagram posts to train its AI models must complete an objection form which can be obtained in the privacy settings of their apps. However, users of Meta’s AI products cannot block their interactions with AI tools, unlike their actual social media posts, from being used to train and tune the Llama model.
Last week, Meta said it had built a new AI model called Movie Gen that could create realistic video and audio clips in response to user input, including a browsing koala. However, like OpenAI’s Sora video model, Movie Gen is not yet publicly available.