- The British brand confirms that its Castle Bromwich factory will stop manufacturing cars in June
- The Birmingham site will become a plant that will make panels for its new electric vehicles.
- Jaguar will only manufacture SUV models (E-Pace, F-Pace and I-Pace) for the rest of 2024
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Jaguar will reduce new car production to only SUV models in 2024, as the British brand steps up its preparations to become an electric-only luxury car maker from next year.
The carmaker’s factory at Castle Bromwich in Birmingham will stop making cars within weeks, marking the end of the road for the XE and XF saloons and the F-Type sports car.
It means Jaguar will only build examples of the electric E-Pace, F-Pace and I-Pace SUVs for the rest of the year before ditching the internal combustion engine once and for all in 2025.
Jaguar’s Castle Bromwich car factory in Birmingham will stop producing cars in June as the British manufacturer accelerates the transition to becoming an electric vehicle-only manufacturer from 2025.
American title Road and Track Magazine An interview was recently published with Jaguar North America CEO Joe Eberhardt, who broke the news that car production at Castle Bromwich will imminently stop.
The headline read: ‘Most of our products will be out of production in June, but they will be on sale for much longer.
‘We will have a production schedule that will allow us to have a continuous supply of vehicles until the new ones arrive.
“We are trying to time the process to have enough volume to make it until the launch of the new product and have a clean delivery.”
JLR UK has since confirmed that the Castle Bromwich site will stop manufacturing cars in June, with customers only able to get their hands on its sedan, estate and sports models from the remaining stock.
“As JLR transitions to its electric future, current Jaguar production at our Castle Bromwich plant will end in June 2024,” a spokesperson told This is Money.
‘Our UK production facilities are being reconfigured to produce JLR’s next generation electric models, this includes the stamping operation in Castle Bromwich, which will be expanded to manufacture body panels for all our brands.
“Jaguar will begin an exciting new era as a pure-electric modern luxury brand with production commencing at our Solihull facility from 2025.”
The carmaker’s Castle Bromwich factory (pictured) will stop making cars within weeks, marking the end of the road for the XE and XF saloons and the F-Type sports car.
“Our UK production facilities are being reconfigured to produce JLR’s next-generation electric models, this includes the stamping operation at Castle Bromwich, which will be expanded to manufacture body panels for all our brands,” a spokesperson said. from Jaguar to This is Money.
Jaguar Cars bought the Castle Bromwich factory in 1977. It was previously used during the Second World War to build Spitfires and Lancaster Bombers.
Jaguar Cars bought the factory in 1977 and it has been the production site for several of its models, including the XK, XJ and S-Type.
Before being owned by Jaguar, the site built the famous Spitfires and Lancaster bombers for the Second World War.
The halting of production at the Midlands car plant will provide an opportunity for Jaguar to convert the site into a spare parts facility for its next generation of electric cars.
This will begin with a stunning four-door grand tourer with wow factor that JLR hopes can spearhead the British luxury carmaker’s revival, as part of a £15bn investment in the company’s future.
No images have been revealed, but bosses said the spectacular GT with 600PS and a range of 430 miles will be “like nothing else” and will be the first of three all-electric Jaguars launched.
The first deliveries to customers will put the new Jaguar on the road from 2025, at which point Jaguar will be a fully electric ‘reborn’ brand.
The new Jaguar will be sold in special boutique showrooms and online, but it won’t be cheap, with pricing starting at £100,000.