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The Natural Confectionery Company has announced a big change to its popular range of jelly sweets, with immediate effect.
The confectionery company will offer a ‘healthier’ range to its customers starting Wednesday.
The new candy selection features 50 percent less sugar than most gelatin candies, according to a Natural Confectionery Co. spokesperson.
It will come in two flavors, Tropical Blast and Berry Wave.
The candies come with a 4.5 health star rating and contain no artificial colors, flavors or sweeteners.
The Natural Confectionery Company has announced a big change to its popular range of jelly sweets, with immediate effect.
Amy Richards, Candy ANZ senior marketing director for Mondelēz, the parent company behind the popular brand, said it hopes to “redefine the snacking experience”.
“As consumers increasingly focus on health and wellbeing, The Natural Confectionery Co.’s new range offers a treat that meets the growing demand for reduced sugar snacking options, while still delivering the taste and the aromas Australians expect,” he said. .
Natural Confectionery Co. is an Australian confectionery brand that launched in 1997 and is owned by Mondelēz International. The brand is famous for its iconic jelly candies, including the popular Snakes, Party Mix, Sour Squirms and Dinosaurs.