Pink seems to have been trendy forever – from the Millennium Pink fad of 2016 to last year’s Barbie-inspired overload.
And the color shows no sign of abating according to the catwalk, but now there’s a ‘grown-up’ way to wear it, according to The telegraph.
According to the outlet: ‘Modern pink, 2024 pink, looks less like you’ve had a run-in with the Barbie Dreamhouse. It’s more subtle – like a hint of pink – than overwhelming, saturated colour.’
Given the generally short life of trends, it’s remarkable that pink – regardless of shade – is still so popular.
Speaking to FEMAIL earlier about the shade’s enduring popularity, Stephen Sheldon, a stylist at society in the 21st century. .’
Lily James (pictured) was another star who donned the new grown-up, brighter pink trending this year when she attended the Vanity Fair Oscar Party in Los Angeles in March
Mila Kunis wore a fashionably muted pink as she attended the 2022 Oscars, showing the pale shade’s enduring popularity
Kate is pictured wearing a vivid pink ME + EM dress at the RHS Chelsea Flower Show last May
Pink’s role was now to ‘enhance other shades’.
As Morgane Sézalory, founder of Sézane told the Telegraph: ‘Powder pink is for me the best option because it’s easy to pair with neutral colors such as beige, gray or white, or even with denim. It’s ideal for a daytime look, and you can never go wrong with a touch of powder pink either in spring or winter.’
The paper advises that another new ‘grown-up way’ to wear pink day-to-day is to ‘enhance other shades’ rather than as a main colour.
This is because it matches a number of other colors, for example red, burgundy and brown.
AHEAD OF THE CURVE: Emma Roberts was way ahead of the curve when she donned this very pink and cream ensemble to attend Tod’s Hamptons Summer Celebration in July 2023
Confident: Queen Maxima of the Netherlands has been described as being ‘confident and comfortable’ in the pink ensembles she wears
Discussing 2023’s love of hot pink, Sibel Sevcan, told FEMAIL: ‘The recent explosion of hot pink as a popular outfit and accessory color of choice is certainly being fueled by the frenzy building around the upcoming Barbie movie release (which came out in July).
‘It was also a central theme at fashion week with Valentino’s Pink PP A/W23 collection having a significant influence on this season’s looks.’
She also added that “for Gen Z, pink now symbolizes a new desire to express femininity boldly and without limitations or stereotypes”.
So while hot pink may have had its moment, the color is still generally seen on red carpets and catwalks.
This may be because the pale shade is easier to wear.
Pretty in pink: Queen Letizia of Spain (pictured, left) and Princess Sofia (pictured, right) both chose pink for the younger royal’s recent confirmation – but chose very different shades
British Home Secretary Priti Patel (pictured) set the tone for No Time to Due world premiere in 2021
Zendaya (pictured) is pictured wearing hot pink at the 2022 Paris Fashion Week in Paris, France
Additionally, it adds: ‘It’s a great pair for a more wearable shade because it adds warmth to the skin and suits pretty much everyone.’
Stylist Rochelle White previously told FEMAIL about pink’s enduring appeal: ‘The color pink is empowering, beautiful, flattering and fierce.
‘It’s a color that suits many skin tones as well as genders. From nude to neon, pink is a color that can suit many and any occasion.’
While pink is certainly on trend, it certainly doesn’t appear to be a passing fad, with several fashion experts convinced that the hue is here to stay.
According to Sibel Sevcan: “Whether you’re a pink lover or a hater, its new place in culture is what makes it highly attractive as an outfit color of choice – and young people all over the world are embracing the trend for just that reason. ‘
Last year, four European royals came together and wore the vibrant color on the same day – the Princess of Wales, Queen Maxima of the Netherlands and Queen Letizia of Spain along with her daughter, Princess Sofia.
During her October 2021 SNL hosting gig, Kim wore a bright crushed velvet Balenciaga coat and thigh-high boots to her rehearsal
Lil Nas X had a live act – along with his backing dancers – to perform on stage during the Audacy Beach Festival at Fort Lauderdale Beach Park in 2021
Justin Bieber wore a pink hat to the GRAMMYs paired with his Balenciaga suit as he posed hand-in-hand with wife Hailey in 2022
The Princess of Wales wore a pink ME + EM dress to hold a children’s picnic at the Chelsea Flower Show that week.
Then on May 25, the royal was back in pink as she opted for a two-piece trouser suit while visiting Kinship Carers at Saint Pancras Community Association in London.
On the same day, Queen Maxima of the Netherlands was also snapped wearing bright pink on a work visit to NXP Semiconductors in Nijmegen.
Elsewhere, Queen Letizia of Spain also got in on the rosy act, wearing a soft pink shirt to attend the confirmation of Princess Sofia of Spain in Aravaca.
The younger royal also opted for a pink palette with a bubblegum pink two-piece.
The film Barbie was released two months later, which saw hordes of people flocking to theaters to watch the much-anticipated film, wearing their favorite pink outfits.
In 2021 and 2022, bright fuchsia was all the rage – a color that couldn’t be more opposite to a subtle, dark rose.
It was so popular that celebrities, fashion designers and even politicians like Priti Patel donned the edgy and eye-catching colour.
The coveted color was due to stars ’embracing femininity’ amid an erosion of women’s rights, including proposals to overturn Roe vs Wade in the US.