A Byron Bay influencer and fashion designer has accused Kylie Jenner of stealing designs from her clothing line for her new fashion company Khy.
Jessica Johansen-Bell, who starred in the Netflix series Byron Baes in 2022, claimed that the American socialite, 26, “ripped off” the designs she launched four years ago.
The 28-year-old, who founded the Johansen brand when she was 19, made the allegations in a TikTok video on Friday, which Kylie’s team has since denied.
Jessica filmed the video wearing one of the white twist-sleeve dresses she designed in 2020 and now claims Kylie copied it.
She started the clip by saying: ‘Guys, am I hallucinating or did Kylie Jenner just rip my entire collection off?’ I’ve been thinking about this for days.
Byron Bay influencer and fashion designer Jessica Johansen-Bell has accused Kylie Jenner of stealing her clothing line for her new fashion company Khy. (Left, Kylie Jenner modeling a Khy dress, right a dress by designer Jessica Johansen-Bell)
Jessica continued: ‘We launched a collection very similar to the collection she launched, but we launched ours three or four years ago.
“It has been our signature range ever since.”
The Lismore-born reality star went on to say that she has “been receiving lots of direct messages from clients, friends and family” asking if she had collaborated with Kylie.
Jessica, 28 (pictured), who founded the Johansen brand when she was 19, made the allegations in a TikTok video on Friday, which Kylie’s team has since denied.
“We’ve dressed Kylie before, so I thought it was kind of old,” Jessica explained, but added that she was “shocked” when she looked deeper into Kylie’s designs.
Jessica went on to include a slideshow of photos comparing her dresses to the dresses Kylie released in her fourth drop last week.
The main similarity between the garments appears to be the twisted sleeves that appear on most of the garments, creating a similar silhouette.
She started the clip by saying: ‘Guys, am I hallucinating or did Kylie Jenner just rip my entire collection off?’ “I’ve been thinking about this for days.” (Left, Kylie Jenner modeling a Khy dress, right a dress by designer Jessica Johansen-Bell)
Daily Mail Australia does not claim that Kylie or the Khy brand have stolen or copied Jessica’s designs.
Jessica went on to tell her followers that she contacted Khy’s support team, who responded in an email, seen by a Daily Mail reporter, and said her claims are false.
Speaking to Daily Mail, Jessica said she had previously worked with Kylie in 2018 when the Kardashian star wore one of her designs while promoting her lip kit.
The main similarity between the garments appears to be the twisted sleeves that appear on most of the garments, creating a similar silhouette. (Left, Kylie Jenner modeling a Khy dress, right a dress by designer Jessica Johansen-Bell)
Jessica went on to tell her followers that she contacted Khy’s support team, who responded in an email, seen by a Daily Mail reporter, and said her claims are false. (Left, Kylie Jenner modeling a Khy dress, right a dress by designer Jessica Johansen-Bell)
She explained that she went public with her concerns about the similarities in the designs “because this is my exclusive range that I have been selling for three years.”
“She is not only confusing my customer base, but she is also monetizing my concept and selling it for $52-$98 and my dresses cost $329,” she said.
“She has the means to order hundreds of thousands of units and keep the prices so low and I just can’t compete with that.”
Speaking to Daily Mail, Jessica said she had previously worked with Kylie in 2018 when the Kardashian star wore one of her designs while promoting her lip kit. (Left, Kylie Jenner modeling a Khy dress, right a dress by designer Jessica Johansen-Bell)
Daily Mail has reached out to Kylie for comment and although she decided not to release an official statement on the matter, she denies the claims.
Jessica’s video of the alleged incident has since gone viral, leaving many viewers divided over her claims.
Some were supporting the fashion designer, with one person writing: “Yes, I have one of your dresses and I immediately thought of your brand when I saw the ad.”
Daily Mail has reached out to Kylie for comment and although she decided not to release an official statement on the matter, she denies the claims. (Left, Kylie Jenner modeling a Khy dress, right a dress by designer Jessica Johansen-Bell)
Another commented: “I have the poppy dress and thought the same thing.”
A third added: “As soon as I saw your ‘designs’ I immediately thought of your brand.”
“I legit thought it was Johansen when I first saw him,” said another.
However, others came to Kylie’s defense, saying that the businessman’s clothing line is not the only fashion brand to release items with twisted sleeves.
some were supporting the fashion designer, with one person writing: “Yes, I have one of your dresses and I immediately thought of your brand when I saw the ad.”
“Zara has very similar clothes and they released them last year too,” one person said.
Another wrote: ‘I think you’ll find these styles are everywhere right now. “Kim (Kardashian) has also been wearing these rope straps for years.”
‘I mean Supre also released the same style, will you always find something similar?’ someone else added.
Another commented: “Maybe inspired by yours, but they are different from me.”
However, others came to Kylie’s defense, saying that the businessman’s clothing line is not the only fashion brand to release items with twisted sleeves.