& # 39; Why do they have to print diet food on me? & # 39; Forever 21 is facing a fierce response from customers for sending WEIGHT LOSS bars with its large orders
- Angry customers went to Twitter to throw the fast-fashion retailer after finding low-carb Atkins bars included in their online orders
- Many of the complaints came from shoppers who ordered clothing from the company's large size collections
- Chloe, a 21-year-old from Washington who received the sample with her order, said she really & # 39; dangerous & # 39; find for the company to push diet products
- However, she noted that everyone's orders seemed to be focused because the clothes she bought were all in the small to medium range & # 39; used to be
- Forever 21 apologized for the samples in a statement and said the promotion had been sent to all its customers – not just big ones
Forever 21 has come under fire for sending diet bars to customers along with their large clothing orders.
The fast-fashion retailer, who has a young fan base, recently included samples of Atkins low-carb lemon bars in their packages before they were sent to online customers.
It is not surprising that shoppers who have unpacked their purchases and found the unsolicited diet bars are not too friendly about the message of body shaming.
Outrage: Forever 21 faces leeway for sending samples of low-carb Atkins bars together with customer orders
Don't have: Angry customers went to Twitter to throw the fast-fashion retailer after finding the unsolicited diet bars included in their online orders
Angry customers smothered the company on Twitter to promote weight loss snacks.
It is unclear which orders came with the samples, but many of the complaints came from people who bought clothing from the company's plus-size collections.
& # 39; I have received my order of 5 items from the plus section … oh and this Atkins bar that has slipped into it. I am not friendly to people who tell me how to live my life. Oh, and when you were packing up the diet bar, you forgot to place my actual bill !!! & # 39; tweet Gigi, a student from New York.
& # 39; YES too bad I ordered from @ Forever21, but why do they have to print diet food on me? It came with an Atikins bar ??? grabbed a dissatisfied customer named Chloe.
The 21 year old out Washington told Jam Press that it & # 39; really shocking & # 39; was when she opened her package and saw the Atikins bar.
Pattern? Many of the complaints came from online shoppers who ordered clothing from the company's large collections
Unfortunate: a Twitter user shared a photo of the Atkins bar that her mother had found on her large clothing order
Recoil: critics accused the company of body-shaming of its plus-size customers
Good question: a Twitter user named Chloe asked why the brand of diet food pushed her
& # 39; I thought someone accidentally dropped their snack! & # 39; she said. & # 39; I feel that combining diet products with your fashion purchases can be really dangerous. & # 39;
Chloe explained that online shopping & # 39; tricky & # 39; may be because you often order things that do not fit.
& # 39; I feel that an Atkins bar can sit next to your pile of rejected clothes, cause something very negative and even dark in people's minds, & # 39; she said.
She noted that she has been shopping at Forever 21 for 13 years, and she was worried about how these monsters could adversely affect younger, more influenceable online shoppers.
& # 39; I know they have a very large age range of customers. So it is really disturbing to think of a young person, eager to receive new clothing, who immediately feels that their body is not small enough for the standards of the company, & she said.
& # 39; I'm not sure what other message they would convey but that of shame. & # 39;
Not only: Chloe, 21, said everyone's orders were focused, because the clothes she bought were all in the small to medium range & # 39; used to be
Simply saying: the 21-year-old from Washington said she & # 39; dangerous & # 39; find for the company to push diet products
Chloe said she had seen tweets from people who said the bars were included with plus-size items, but she noted that all of the clothes in her order were in the small to medium range & # 39 ;.
& # 39; It seems that everyone's orders are focused, & # 39; she said. & # 39; I also think it is very suspicious that there are no mentions of Atkins on the Forever 21 website and I have not been able to find a single word of partnership online.
& # 39; It seems that someone at the company knows this was a bad idea. & # 39;
Forever 21 apologized in a statement on Tuesday and said the promotion was being sent to all its customers – not just the big ones.
From time to time, Forever 21 surprises our customers with free third-party test products in their e-commerce orders. The freebie items in question were included for a limited time in all online orders, in all sizes and categories, and have since been deleted, the company said.
& # 39; This was a mistake on our part and we sincerely apologize for any violation it caused to our customers, as this was not our intention in any way. & # 39;
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