Beyoncé gave her fans a treat this week when she offered them a rare look at her stunning natural hair, while documenting her hair routine in a candid video.
The 42-year-old artist took to Instagram to share a behind-the-scenes clip of herself going through her hair care routine to promote products from her Cécred line, gushing that her hair has never been “healthier” or “more strong”. since she started using them.
But while the singer focused exclusively on her hair care line, Beyoncé fans couldn’t take their eyes off her natural locks.
The video was all the more poignant given that the singer came under heavy criticism in February when her hair care range was launched, with some arguing that she had no business launching a hair care range because she is “better known for wearing wigs “.
But Beyoncé proved the criticism is largely unwarranted when she revealed her new clip, which also details how she achieves her incredible red carpet-worthy hairstyles without the help of wigs or extensions.
In a new video posted to Instagram this week, Beyoncé opened up to her fans about her natural hair and daily washing routine.
Last February, the star launched her own hair care line Cécred, for which some criticized her.
“Being disruptive and challenging everything people feel the process should be has always been exciting to me,” the singer wrote in the caption of her Instagram video.
“Now that Cécred is known for the quality and what it does for your hair, I think it’s about time I show everyone what it does for my hair,” the “Texas Hold ‘Em” hitmaker said in the clip, while showing off her natural curls being washed in a salon sink.
To begin the wash, they used a shampoo from their line, which they say they love for its foam and soothing smell.
Then, because the star’s color was “fresh,” they used the Rose and Fermented Rice Protein Ritual to condition it.
‘There is nothing in the world like this conditioner, I love it, there is nothing like it!’ she gushed.
The star then sat in the hair styling chair and had her stylist use a “little bit” of Cécred Moisture Sealing Lotion before coming in with a blow dryer and straightener.
“The stigma and misconception is that people who wear wigs don’t have long, healthy hair,” the mother of three said, as they showed some shots of her hair being brushed.
“That’s nonsense, because it’s nobody’s business,” he added jokingly.
The Ivy Park owner also let viewers in on a secret: She likes to blow-dry her hair on medium heat, as well as with an “old-school” fine-tooth comb.
Because the star’s color was “fresh,” they used the Fermented Rice and Rose Protein Ritual for a little conditioning.
‘There is nothing in the world like this conditioner, I love it, there is nothing like it!’ she sprouted
After drying her hair, she asked her stylist to use a dab of Cécred Moisture Sealing Lotion before using a flat iron and blow dryer.
The star showed off how her natural hair was brushed, blow-dried and even flat-ironed with the help of her stylist.
She said the products have helped her maintain her beautiful blonde highlights for the past 15 years.
She appeared to use the Dyson Airwrap and Dyson Supersonic to blow-dry her hair, with the help of her stylist.
The Grammy Award winner explained to viewers that over the years, she has chosen to dye her hair instead of perms or various relaxers, and credits her own products for growing her hair long and strong.
“I’ve never been so hydrated and I’ve managed to maintain my texture and my curls, even with my hair so blonde and blooming,” Beyoncé said, showing off some stunning shots of her natural hair after the blowout.
The clip also gave viewers a look at some close-ups of her hair as it was being straightened.
The star also added that laundry day is one of her favorite times, because she has time to take care of herself and rest.
For the final step of her look, her stylists put some curlers in her hair to create a full, bouncy look.
And, at the end of the clip, she even shouted out her fans and said she was grateful for their support of the products.
“We are building the community I have always dreamed of,” he said.
The singer appeared to use a Dyson tool to dry her hair with the help of her stylist.
She also used a flat iron to perfect the look, as well as some curlers, which she used on her straight hair.
“I’m proud of the ingredients, I’m proud of the way it makes people feel, I’m proud that it’s not one-dimensional and that it’s multi-textured,” Beyoncé said.
Beyoncé also thanked her fans in the video and said she was ‘grateful’ for all the support for her hair care line.
“I’m proud of the ingredients, I’m proud of the way it makes people feel, I’m proud that it’s not one-dimensional and that it’s multi-textured,” she continued.
She concluded the video by showing off her stunning final look, which was styled with a small ponytail on top of her head, a sparkly pendant necklace, lined lips, and cat-eye sunglasses.
In the comments section, fans went wild after seeing her natural curls from the inside.
‘This was the best set of receipts I have ever received. Period,” one person wrote.
Another agreed: ‘Bey with that good hair!!!!’
‘Providing long, healthy hair and a fresh face. I think what I love most is this time,’ someone else wrote.
One user chimed in: “Beyoncé cleared the room.” I’m here screaming.’
“You ate them with this girl,” seconded a user.
She concluded the video by showing off her stunning final look, which was pulled back into a small ponytail on top of her head.
She also wore a diamond necklace, large hoop earrings, and cat-eye sunglasses to finish off her fun look.
In the comments section, fans went crazy after seeing her natural hair from the inside.
The vocalist launched the hair care line last February, after working on it for a year.
“Cécred is a legacy project for me, one that’s probably more rooted in my ancestry,” Beyoncé said. Essence in a February interview. “It’s way beyond the business.”
‘Hair is our lineage; It is our family history. Having access to proven ingredients and creating our own patent-pending technology – we now have a line that works universally.’