Ben Cobb and Pierre A. M’Pelé | Photo: Mark Kean and Gaetan Bernede
Follow to subscribe to the BoF Podcast this link.
London, UK – What is the role of a fashion magazine at the moment? For Ben Cobb, editor-in-chief, gentlemen of LOVE Magazine, and Pierre A. M’Pelé, the title’s editor-in-chief, community and collaboration is key.
The latest version of the biennial magazine, which will be launched on August 4, consists of two hardback volumes entitled “LOVE ‘Diaries March 3 – July 4” Volumes 1 and 2 “with a total of four covers. “I hesitate to even call it a magazine,” said BoF Editor-at-Large Tim Blanks in conversation with Cobb and M’Pelé. ‘[It’s] a remarkable time capsule of this remarkable time. ”
- Despite the triumphant final form, the process of creating the magazine was not without challenges. “There were three senior members who were very ill at Covid,” said Cobb, describing how the team got in to do work, depending on how healthy they felt each day, before M’Pelé joined the team in late June. “We were exhausted and fatigued, [but] Pierre came in with so much energy. “As a highly collaborative process, it also solved the traditional masthead hierarchy -” a new way of putting together a magazine, “said Blanks, reminiscent of” the idealistic height of the 1960s “.
- Producing a fashion magazine – particularly as bulky as the two-time edition of LOVE – typically takes a long period of planning and foresight, but the seismic and rapidly evolving events of the past six months required rapid changes in the fire. The May and June Black Lives Matter protests “have changed course,” said M’Pelé, who himself attended the protests in Paris. “The team was very reactive because it was a question of ‘let’s speak now, let’s take a stand now and let’s be clear about our intentions now …’ If we hadn’t added these Black Lives Matter and systemic racism conversations to the magazine, it would have been too late. “In the aftermath of the murder of George Floyd, M’Pelé’s” manifesto, “a portable pamphlet-like insertion in the book,” was much more about new voices, making people of color came into the picture, “he said.” I want someone to take it out and give it to his racist aunt. “
- This period has also questioned the formats and fundamental role that fashion magazines play. Editorial perspective…[typically] crystallizes for a moment and it’s about dictating what that moment means, ”Cobb said. “I think what’s really incredible and transformative is that … that dynamic has completely reversed and the moment tells you what it should be.” As for what the next issue of LOVE will look like, “Who knows?” said Cobb. “Maybe a magazine could just be a movie.”
Katie Grand Names Ben Cobb Co-editor of LOVE
For fashion magazines, it’s crunch time
How to make a magazine under lock
Watch and listen to more # BoFLIVE conversations here. Contact The Business of Fashion with comments, questions or ideas for speakers email firstname.lastname@example.org.