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The new creation costs £ 97 and is part of a collaboration between Swatch and students of the University of Art and Design in Lausanne, Switzerland

Saucy hour! See how huge Swatch on social media is ridiculed through VERY rude band design that looks like male and female private parts & # 39;

  • The SXY New Gent watch is currently being sold by the Swiss watchmaker Swatch
  • The watch costs £ 97 and comes with images of male and female body parts
  • Design was shared by mother after her daughter found it in the brand's online store
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The Swiss watch giant Swatch has caused a stir with one of the newest band designs – after it appears to show male and female genitals.

A shocked shopper went to the online discussion forum Mumsnet to share a link to the new SXY New Gent watch with illustrations of male and female body parts, after her daughter found it while browsing the brand website.

When she went to the site, the amused mother explained how her & # 39; happy mature & # 39; daughter sent her the eyebrow raising design.

The new creation costs £ 97 and is part of a collaboration between Swatch and students of the University of Art and Design in Lausanne, Switzerland

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The new creation costs £ 97 and is part of a collaboration between Swatch and students of the University of Art and Design in Lausanne, Switzerland

Students laugh last? Those looking to make a purchase can drag a virtual watch from the part of the design they want printed on their accessory

Students laugh last? Those looking to make a purchase can drag a virtual watch from the part of the design they want printed on their accessory

Students laugh last? Those looking to make a purchase can drag a virtual watch from the part of the design they want printed on their accessory

The shocked mother went to the online Mumsnet discussion forum to share the x-rated design her daughter had discovered

The shocked mother went to the online Mumsnet discussion forum to share the x-rated design her daughter had discovered

The shocked mother went to the online Mumsnet discussion forum to share the x-rated design her daughter had discovered

The new SXY New Gent watch that is currently for sale on the website of the Swiss watchmaker Swatch comes with illustrations of male and female body parts

The new SXY New Gent watch that is currently for sale on the website of the Swiss watchmaker Swatch comes with illustrations of male and female body parts

The new SXY New Gent watch that is currently for sale on the website of the Swiss watchmaker Swatch comes with illustrations of male and female body parts

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She said: & she was on the Swatch watch site and looked at their pages of art where you can choose a part of a design or old master to have as a design on your watch band. Good idea. Not sure about this "art" design though. Would you wear it? & # 39;

The unique creation, which costs £ 97, is part of a collaboration between watchmaker Swatch and students of the University of Art & Design in Lausanne, Switzerland.

Buyers who want to make the purchase can select which part of the design they want to print on their watch by dragging a virtual watch online over the different male and female body parts.

The watch can be dragged to different parts of the design

The watch can be dragged to different parts of the design

When turned around, the new creation has a clear white surface

When turned around, the new creation has a clear white surface

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The one-of-a-kind creation comes in five different designs and has both male and female body parts

After the comic post, social media users rushed to the platform to give their opinion on the artwork, which is one of the five unique designs currently offered by the Swiss watchmaker.

A user wrote: & # 39; Who designed this and thought & # 39; & # 39; amazing, beautiful design that will fly it off the shelves & # 39; & # 39 ;. These end up in the January sale & # 39 ;.

Another Mumsnet user added: & # 39; That's the most bizarre I've ever seen. & # 39;

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After the post, social media users rushed to the platform to share their thoughts on the unusual design

After the post, social media users rushed to the platform to share their thoughts on the unusual design

After the post, social media users rushed to the platform to share their thoughts on the unusual design

While another member wrote: & # 39; Not really me, but I think if you like something, then wear it. & # 39;

Other members, however, revealed that they had trouble seeing the complex genital artwork that someone claimed was simply like & # 39; swirls and lines & # 39 ;.

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On the social media platform, someone wrote: & # 39; What am I missing? I just see swirls and lines! & # 39; and another added: & # 39; I must grow old because it looked like a pointed pattern until I looked closer. & # 39;

Another user wrote: & # 39; I thought it was Liquorice Allsorts until I zoomed in! & # 39;

Other Mumsnet users claimed they had trouble seeing the genital artwork, and one claimed that they just & # 39; swirls and lines & # 39; could see

Other Mumsnet users claimed they had trouble seeing the genital artwork, and one claimed that they just & # 39; swirls and lines & # 39; could see

Other Mumsnet users claimed they had trouble seeing the genital artwork, and one claimed that they just & # 39; swirls and lines & # 39; could see

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