The 13th edition of IPL (Indian Premier League) starts on September 19th. And there has been a surge in demand for the streaming broadcast of the matches.
And at just the right time, Reliance Jio and Airtel have come up with specific plans offering the streaming broadcast of IPL matches. Both telecom companies have formally joined Disney + Hotstar VIP, the official streaming platform for the IPL matches.
For Airtel users, the plan is for Rs 401 with users getting 30 GB for 28 days. They also receive an annual subscription to Disney + Hotstar VIP.
‘Jio Cricket prepaid recharge plan’ for Rs 598 comes with data (2GB data per day), unlimited calling and 1 year Disney + Hotstar VIP plan (worth Rs. 399). The plan is valid for 56 days.
Jio’s other plans
It must be said that Jio’s existing prepaid plans for Rs 401, Rs 777, Rs 2,599 and Rs 499 (add-on) include a 1-year subscription to Disney + Hotstar VIP. Of course, it means that those who opt for one of these plans can also watch the IPL stremaing broadcast.
According to the company’s website, the Rs 401 plan offers 3 GB of data per day and unlimited voice for 28 days. The Rs 777 plan has 1.5 GB of daily data for 84 days. With the annual plan of Rs 2,599, you get 2 GB of data per day for a year. The Rs 499 add-on plan offers 1.5 GB of data per day with a validity of 56 days.
New features on Hotstar + Disney for cricket fans
In general, all live matches are available exclusively to new and existing Disney + Hotstar VIP and Disney + Hotstar Premium subscribers.
This year, Disney + Hotstar VIP added new features to the interactive Watch’N Play social feed that allows a virtual community of cricket fans to share excitement and support as they watch the matches live on the platform.
Cricket fans can get in on the action by expressing themselves using “Hotshots” selfies or a new “Duets” video feature that allows fans to create custom videos showing their renditions of famous shots.
“Our use of technology to present this immersive experience will not only set a global standard, but also redefine the way we watch and enjoy sports for years to come,” said Uday Shankar, President, The Walt Disney Company APAC and Chairman, Star & Disney India said.
The number of digital viewers of IPL has steadily increased over the years. Disney + Hotstar said a total of 300 million viewers were logged into the video streaming platform to watch the previous edition of the IPL, a 74% increase in viewing time from 2018.
Digital brands hope for a lot
This year’s IPL is expected to be big for digital brands. Fantasy games platform Dream11 had won education technology companies Byju’s and Unacademy the IPL title sponsor rights for this year’s edition with a bid of 222 crore to replace the Chinese cell phone company Vivo.
Consumer technology brand Boat is the official audio sponsor for six IPL teams — Mumbai Indians, Chennai Super Kings, Kings XI Punjab, Kolkata Knight Riders, Delhi Capitals and Royal Challengers Bangalore.
Digitally focused brands such as BigBasket and upGrad are committed to the IPL season and have partnered with several teams.
Where can you watch IPL live in India?
Outside the streaming platform, all matches are live on the Star Sports Networks, in Star Sports English and Star Sports Hindi.
Viewers should note that the IPL 2020 matches will start half an hour earlier than the usual scheduled time of 8 p.m. The night games will be held at 7:30 PM, while the afternoon games start at 3:30 PM (all times are in IST.)
YuppTV will broadcast in 10 countries
YuppTV, the over-the-top (OTT) video streaming platform for South Asian content, has acquired the rights to broadcast the live matches in more than 10 international markets. It covers Australia, Continental Europe, Malaysia, Southeast Asia (except Singapore), Sri Lanka, Nepal, Bhutan, Maldives, Central Asia, Central and South America.
Star’s proprietary OTT platform Disney + Hotstar is not available in these markets, leading to this partnership.