Usually, it is the celebrity who comes forward to demand that their image be removed from a product. In 2021, the New York Times documented litany of products, from electric shavers to ponchos and even face paint, with images of BJ Novak advertising the products, but the actor said on social media that he was “too amused” to take any action.
Details about TheBestWatchesonEarth are scarce. The company registered in late July, about three months before it began advertising the watches, and it is unclear who actually owns the LLC or who is associated with it.
Fortunately for the Trump watch company, the other watches in the catalog do not feature the iconic post-assassination image on the back. Like what was just announced”first woman”, an exclusive watch (100 were put on sale, with a limit of three per purchase) that is now also elusive: it sold out quickly. With the motto “Buy one to wear every day… or gift one to all the women in your life,” it’s unlikely that Melania was one of the hundred to buy one; Only Trump’s signature adorns the dial and the former first lady’s name is nowhere to be found on the marketing copy.
There is also the 18-carat diamond-encrusted flagship valued at $100,000.Victory Tourbillon”, which have transparent display backs so owners can see the “TX07 Tourbillon” automatic movement. However, it is difficult to find any record of such a movement online.
Watch commentator Nico Leonard van der Horst said in a instagram post: “The manufacturer of this movement is Olivier Mory, who, ironically, is known for making very affordable Tourbillons, half made in China and half made in Switzerland. “If you were to buy this movement and put it in your own watch, you could buy it for less than 3.5 thousand dollars.”
TheBestWatchesonEarth has a connection to other Trump-branded products: Earlier this year, a line of Trump sneakers was introduced, and the companies behind the sneakers and watches were trademarked by Andrew Pierce of Cloud Peak Law (who is also linked to another law). group, Wyoming LLC attorney).
That obfuscation has a purpose: Pierce explained in a podcast earlier this year that he specializes in this type of anonymity, saying, “with so much information on the Internet, how can you own a website anonymously, how can you have a company that is not?” It is not linked to your home address. “Those are things where we can help you cover your tracks a little bit and have some privacy at the end of the day.”
