Hailey Bieber revealed a major beauty announcement from Rhode Island on Friday that is sure to leave fans in a frenzy.
The 27-year-old influencer, who is married to singer Justin Bieber, 30, took to Instagram to announce that a Rhode stand would be popping up in London.
During the short trip to the capital, Rhode will showcase and sell her new limited-edition summer peptide lip tints.
Sharing a cheeky snap of herself painting her lips with some thick, glossy lip products, she wrote: ‘Rhode (sic) booth coming to London (sic) with our limited edition summer peptide lip tints.’
“We’re looking forward to seeing you.”
Hailey Bieber revealed a major beauty announcement from Rhode Island on Friday that is sure to drive her fans wild
The 27-year-old influencer, who is married to singer Justin Bieber, 30, took to Instagram to announce that a Rhode stand would be set up in London.
The pop-up will open on Chiltern Street and Blandford Street, W1U 7JA from 11am on Saturday.
The exciting announcement comes just weeks after she sent makeup fans into another meltdown when she announced the launch of a new Rhode Skin product in June.
The viral brand has introduced $24 cream blushes to its line of skincare and beauty products, and they’re available to purchase starting June 20.
They announced the latest release in a series of Instagram Postsshowing the different colors of the new items.
The pocket-sized blushes, which come in compact, unscrewable packets, will come in six adorable-named shades: juice box, a hot pink; toasted teddy, a terracotta bronze; spicy marg, a bright coral; piggy, a baby pink; sleepy girl, a soft mauve; and freckle, a neutral peach.
The brand illustrated each shade with a cute photoshoot featuring each one, placing a “tan teddy bear” next to a stuffed animal and posing a “sleeping baby girl” in a mini pink bed.
Rhode Skin explained that the cream products will give you a “super natural flush of color,” similar to waking up from a nap or sitting in the sun for too long.
During the short trip to the capital, Rhode will showcase and sell her new limited-edition summer peptide lip tints.
The exciting announcement comes just weeks after she blew makeup fans away when she announced the launch of a new Rhode Skin product in June.
The blushes will come in six colors, including Piggy, a light pink shade (left), and Spicy Marg, a peachy pink (right).
The star is expecting her first child with husband and singer Justin Bieber, 30, soon.
The pregnant model had been teasing the blush for a few weeks, discreetly hiding it in the pocket of her overalls. an Instagram post, and even wearing one of the shades during a recent get ready with me video.
And it seemed like the launch was another success for the star, as fans flooded Rhode’s comments section to express how excited they were to try it out for themselves.
“I’ve never been so undecided until now. All the shades are so GOOD,” one person wrote.
Another agreed: “Sleepy baby Teddy + freckles will be in my bag all summer.”
“Stating that everyone get their hands on this,” wrote another person.
Others praised Rhode’s marketing genius for the blushes.
“OMG, the marketing is perfect! The tan teddy bear is the cutest!” commented one user, with another echoing: “Cute names for cute products.”
Hailey launched her own skincare brand in June 2022.
She started her line with lip balms and a serum, and slowly expanded to other products, like a phone case that has a pocket for Rhode lip gloss.
And it looks like it’s going to be a busy summer for the model, as not only is she launching new Rhode products, but she’s also expecting her first child with Bieber.
She announced her first pregnancy in maand in an adorable Instagram video post with her husband.
The clip showed the two renewing their vows in Hawaii, as they hugged and kissed.
Rhode Skin explained that the cream products will give you a “super natural flush of color,” similar to waking up from a nap or sitting in the sun for too long.
The model had been causing blushes for quite some time, posing for an Instagram photo with it sticking out of her overalls pocket early last month.
Fans flooded Rhode’s comments section to express how excited they were to try it out for themselves.
The cameraman then zoomed in on her belly, showing that she was pregnant.
Hailey wore a fitted, long-sleeved white lace dress with a matching headscarf to show off her baby bump to the world.
In another image she included in the post, Bieber cradled her belly, while her husband appeared behind the camera.
Hailey is rumored to be about six months pregnant.