Adrian Portelli has revealed his businesses saw a massive rise in sales just hours after he was charged over the conduct of his lottery company.
The billionaire businessman posted an Instagram Story on Friday morning to announce the positive sales results that came in Thursday night.
“Sales increased last night as of 6:00 pm in all companies,” Mr. Portelli captioned a graph of the increase in sales, while appearing to thank the media for the coverage.
The increase in sales comes after it was revealed that Portelli had been charged for allegedly conducting/helping conduct an illegal lottery.
South Australian Business and Consumer Services launched an investigation into the operations of his company Xclusive Tech Pty Ltd, trading as LMCT+, in September last year.
The promotions company also faces ten counts of the same charge, the courts confirmed.
LMCT+ is a private lottery company that offers monthly prizes including houses, cars and cash to members.
Portelli, 35, popularly known as ‘Mr. Lambo’, posted a screenshot of a line graph (pictured) showing the impressive sales growth.
The company, which operates through a subscription model, also offers discounts on purchases to customers.
Just hours after the charges were laid, Portelli hosted a massive party at his multi-million dollar penthouse in Melbourne’s CBD on Thursday night.
No expense was spared on the party with the event featuring go-go dancers and famous Australian DJ Havana Brown providing the entertainment.
Star-studded guests, including actress Nicky Whelan and Canadian-American YouTubers The Nelk, were among the dozens of revelers who attended the event.
Portelli also uploaded his own images from the party that continued well into the night.
A late night clip showed him doing a ‘shoey’, which involves drinking from a shoe.
He also criticized South Australia’s gambling commissioner by offering him a new prize draw.
‘Your gaming commissioner won’t let you win major, life-changing prizes, so I’ve decided to offer exclusive, DAILY $1000 cash giveaways to you.
“We still love them and I will definitely visit them to hand out more grocery vouchers,” she said.
Portelli uploaded several photos of himself (pictured) to social media while hosting a massive party at his multimillion-dollar mansion in Melbourne’s CBD on Thursday night.
Portelli has an estimated net worth of over $1 billion and made much of his fortune through LMCT+.
He has been accused by anti-gambling advocates of taking advantage of low-income Australians who pay up to $100 a month for lottery draws.
But the company says it’s simply a “membership rewards service” that generates millions of dollars for local businesses.
It has more than 300,000 customers who pay a subscription fee, with options ranging from $20 to $100 a month.
Portelli operates LMCT+ under a New South Wales license as a “business promotion”, a type of lottery designed to help businesses attract customers by rewarding them with prizes.
Under the license, customers can participate in sweepstakes because they pay for the company’s “goods and services” — the rewards and discounts it offers.
A spokesperson for LMCT+ told Daily Mail Australia the company is a “member rewards service that proudly generates millions of dollars for local businesses and creates savings for Australian families”.
“The company also contributes to positive community initiatives through philanthropic investments,” the spokesperson said.
‘These results are particularly important during a cost of living crisis. Portelli and LMCT+ are very aware of their social license and take their legal and regulatory obligations seriously.
‘To this end, the company conducts itself in accordance with all required regulatory approvals and partners with the government to significantly contribute to economic and social projects.
“LMCT+ looks forward to generating more value for its partners and members over the Christmas holiday period.”
Mr Portelli’s lavish lifestyle, which includes a collection of luxury cars and multi-million dollar properties across Australia, is a subject of fascination for his fans.
He made headlines on Tuesday for giving away $150,000 worth of Coles vouchers to 1,000 Sydneysiders, many of whom waited in queues for hours in 33C heat.
Mr Portelli’s lavish lifestyle, which includes a collection of luxury cars and multi-million dollar properties across Australia, is a subject of fascination for his fans (pictured Adrian Portelli).
The desperation of some attendees highlighted a national cost-of-living crisis.
Portelli arrived in Sydney on his private jet for the event and was flanked by security guards as he posed for photographs with delighted voucher holders.
“It’s fantastic to be able to offer help to families before Christmas,” he told Daily Mail Australia.
‘Why not? I can help with people, so I can also spend money.
He also surprised viewers earlier this month when he purchased all five Phillip Island properties on The Block for a staggering $15.03 million.
Portelli’s net worth has been valued at over $1 billion by the Australian Financial Review, taking into account his collection of properties and luxury cars, as well as the paper value of LMCT+.
The businessman ranked seventh on the Financial Review’s young rich list this year.