YouTube is working on a new policy to intimidate the maker on the maker & # 39; prevent it from announcing in the coming weeks, the company said today. The announcement was made by Youtube & # 39; s Chief Product Officer Neal Mohan, who spoke briefly this evening in the VidCon keynote from YouTube about where the makers and industry insiders gathered in Anaheim, California.
The news did not contain specific details about what that policy would look like, but YouTube regards them as & # 39; just as important to the YouTube community as any product launch & # 39 ;. The edge has reached YouTube for more information about these policy changes.
"Creator intimidation" has no clear definition, but Mohan's announcement comes after a series of incidents that fall under the description. Conservative pundit Steven Crowder's use of the homophobic language to attack Vox host Carlos Maza is one of the most recent examples, which provokes a heated controversy about how YouTube should moderate speech on its platform and the extent to which it punishes popular video makers. "The move was not stimulated by the incident between Crowder and Maza," Mohan told CNET, but it is a safe assumption that such incidents would fall under the new policy, as well as more internal community drama that leads to hurtful videos and receives worldwide attention.
(Disclosure: Vox is a publication of Vox Media, which is also the owner The edge.)
After Maza tweeted about Crowder's behavior in early June, YouTube briefly removed Crowder's ability to earn advertising revenue. YouTube director Susan Wojcicki later apologized to the LGBTQ community after many creators had blown up the company because of the relative lack of action and poor message traffic around the situation. Yet Wojcicki faced the company not to delete Crowder's videos or banish him completely, while he stated that although YouTube did not agree with his actions and words, his videos were not cyberbullying or bullying. The homophobic language, because it was apparently used for the joke and as the only fractions of longer videos that attempted to refute Maza & # 39; s strike out series, did not violate the YouTube policy as far as the company is concerned.
But the current policy of harassment and cyberbullying states on YouTube that content posted to deliberately humiliate someone, or content that makes offensive personal comments about someone else, violates their policies. That is partly why YouTube saw so much negative feedback in response to his decision to stay with Crowder, which was disputed by many who violate guidelines.
"Steven Crowder has a lot of videos & it took us some time to look at it and understand it in the context of the video because context really matters," Wojcicki said to Recode& # 39; S CodeCon last month. "We have watched a large number of these videos & decided that they did not violate our harassment policy."
There is always room for YouTube to improve, Wojcicki said, but said she believes the company and the platform have come a long way. Having a clear policy that indicates how & # 39; harassment of the maker on the maker & # 39; could look like a way to advance that policy and turn it into stone. It is what the company has recently done with harmful and hateful content, in particular a branch of content that was once considered borderline, and a ban on its use.