Women who choose not to shave their armpits can be seen in a stunning black and white photo series

A photographer has taken a series of beautiful photos of women showing their armpit hair in an effort to show that & # 39; hairy is beautiful & # 39 ;.

Photographer, Ben Hopper, 37, from London, caught dozens of & # 39; hairy & # 39; women in his Hackney studio for his project entitled Natural Beauty.

And these striking images – most of them taken between 2016 and 2018 – prove that women do not have to meet society's expectations about hair removal to be attractive.

Hoppers project defends the natural appearance of women and challenges contemporary beauty ideals by exhibiting a series of beautiful women who proudly wear armpit hair.

He said: & # 39; I love a woman's natural beauty. I think it can be very beautiful and under the circumstances articulate and sexy. These days you need an attitude to be a woman with hairy armpits. & # 39;

Jess Waldman poses for photographer Ben Hopper's Natural Beauty project in October 2018, in which women are presented with unshaven armpits

Jess Waldman poses for photographer Ben Hopper's Natural Beauty project in October 2018, in which women are presented with unshaven armpits

Kyotoca posed for Hooper in June 2017 - the project has been done with different women for many years

Kyotoca posed for Hooper in June 2017 - the project has been done with different women for many years

Kyotoca posed for Hooper in June 2017 – the project has been done with different women for many years

Photographer, Ben Hopper, 37, from London, caught dozens of & # 39; hairy & # 39; women in his Hackney studio. On the photo - Charlie Barker is posing for him

Photographer, Ben Hopper, 37, from London, caught dozens of & # 39; hairy & # 39; women in his Hackney studio. On the photo - Charlie Barker is posing for him

Photographer, Ben Hopper, 37, from London, caught dozens of & # 39; hairy & # 39; women in his Hackney studio. On the photo – Charlie Barker is posing for him

& # 39; Anyone who is willing to take c ** p from many people is an attractive, strong, confident person to me. I don't usually find waxing or shaving that sexy.

& # 39; From the small amount I have read on the subject, I have learned that the social pressure of women to shave has to do with beauty brands such as Gillette, who had to expand their shaving clientele and were there about a century ago made one for women.

& # 39; Most people now cannot even have the appearance of a hairy female armpit. That is brilliant marketing.

& # 39; I don't want to say that I want women to grow their armpit hair, I just think it's a possibility and people shouldn't ignore it. I want people to just question the whole thing. & # 39;

Maya Felix poses for the photos in June 2014. Ben Hooper says that women do not have to conform to society's expectations about hair removal to be attractive

Maya Felix poses for the photos in June 2014. Ben Hooper says that women do not have to conform to society's expectations about hair removal to be attractive

Maya Felix poses for the photos in June 2014. Ben Hooper says that women do not have to conform to society's expectations about hair removal to be attractive

Hooper says he doesn't want all women to grow their armpit hair, he just thinks it's a possibility and that people shouldn't be allowed to fire it

Hooper says he doesn't want all women to grow their armpit hair, he just thinks it's a possibility and that people shouldn't be allowed to fire it

Hooper says he doesn't want all women to grow their armpit hair, he just thinks it's a possibility and that people shouldn't be allowed to fire it

Hege Eriksdatter Ãstefjellsâ, a circus artist, poses for the Natural Beauty project by photographer Ben Hopper, in which women with unshaven armpits are presented, shown in June 2017

Hege Eriksdatter Ãstefjellsâ, a circus artist, poses for the Natural Beauty project by photographer Ben Hopper, in which women with unshaven armpits are presented, shown in June 2017

Hege Eriksdatter Ãstefjellsâ, a circus artist, poses for the Natural Beauty project by photographer Ben Hopper, in which women with unshaven armpits are presented, shown in June 2017

Although these recommended images are some of the most recent images of the project, Hopper has been photographing women for his viral & # 39; Natural Beauty & # 39; series since 2007.

When he & # 39; Natural Beauty & # 39; started, Hopper recruited models, actresses, designers and friends who were willing to grow their body hair and be photographed for a few weeks to a few months.

But in recent years, now that the series has become hugely popular online, more and more women – who are already choosing not to shave their armpits – have approached Hopper directly to be included in the project.

Charlot Conway posed for the photo series in May last year - the photo shows her natural armpit hair

Charlot Conway posed for the photo series in May last year - the photo shows her natural armpit hair

Charlot Conway posed for the photo series in May last year – the photo shows her natural armpit hair

In recent years, now that the series has become hugely popular online, more and more women - who are already choosing not to shave their armpits - have approached Hopper directly to be included in the project. Pictured Laura & # 39; MushKa Mizu & # 39; poses for Hopper in April 2018

In recent years, now that the series has become hugely popular online, more and more women - who are already choosing not to shave their armpits - have approached Hopper directly to be included in the project. Pictured Laura & # 39; MushKa Mizu & # 39; poses for Hopper in April 2018

In recent years, now that the series has become hugely popular online, more and more women – who are already choosing not to shave their armpits – have approached Hopper directly to be included in the project. Pictured Laura & # 39; MushKa Mizu & # 39; poses for Hopper in April 2018

Samantha Louise Patchett participated in the project last September - she is one of the 45 women who posed for him

Samantha Louise Patchett participated in the project last September - she is one of the 45 women who posed for him

Samantha Louise Patchett participated in the project last September – she is one of the 45 women who posed for him

Hopper has all 45 of his topics in & # 39; Natural Beauty & # 39; photographed from his studio in Hackney Wick, East London. His subjects were a combination of women from Great Britain and women who visited the capital.

Hopper views his project as a form of protest against the beauty industry, wondering why armpit hair – a natural state has become a statement.

Body hair on women is stigmatized in the UK and abroad. So by creating a contrast between ordinary & # 39; fashionable & # 39; female beauty and the raw unconventional appearance of female armpit in his photos, Hopper tries to create a discussion.

JoJo Pearson in July 2017 - Hopper views his project as a form of protest against the beauty industry, wondering why armpit hair - a natural state has become a statement

JoJo Pearson in July 2017 - Hopper views his project as a form of protest against the beauty industry, wondering why armpit hair - a natural state has become a statement

JoJo Pearson in July 2017 – Hopper views his project as a form of protest against the beauty industry, wondering why armpit hair – a natural state has become a statement

Jessica Hargreaves posed for the photographer in October last year and shows her natural hair

Jessica Hargreaves posed for the photographer in October last year and shows her natural hair

Jessica Hargreaves posed for the photographer in October last year and shows her natural hair

& # 39; Natural Beauty & # 39; has attracted a huge fan base on social media, but Hopper says that many people also rate his work quickly.

He explains: & # 39; Many people love it. Many people hate it. I now see many arguments online. Hopefully everyone can eventually agree on something, but people love to argue.

& # 39; Especially for this project I get a lot of people who complain about the models that are too thin or who have makeup or raise their eyebrows, are too young, are not real women and so on.

Alex Wellburn suggested in May 2017 for photographer Ben Hopper - presentation of her hair underarms

Alex Wellburn suggested in May 2017 for photographer Ben Hopper - presentation of her hair underarms

Alex Wellburn suggested in May 2017 for photographer Ben Hopper – presentation of her hair underarms

A woman named Sienna posed for Hopper in these beautiful pictures that he took last August

A woman named Sienna posed for Hopper in these beautiful pictures that he took last August

A woman named Sienna posed for Hopper in these beautiful pictures that he took last August

Anne-Florence Neveu poses for photographer Ben Hopper's Natural Beauty project, in which women are presented with unshaven armpits, shown in May 2017

Anne-Florence Neveu poses for photographer Ben Hopper's Natural Beauty project, in which women are presented with unshaven armpits, shown in May 2017

Anne-Florence Neveu poses for photographer Ben Hopper's Natural Beauty project, in which women are presented with unshaven armpits, shown in May 2017

& # 39; I would like people to understand that my reasoning for choosing these specific topics was precisely why; in this way the project is much more effective. The contrast is stronger.

& # 39; If I were to ask people, & # 39; who would you expect to have armpit hair? & # 39; you would never imagine a mannequin or a very beautiful & # 39; hygienic & # 39; looking female.

& # 39; That's the stereotype, and I'm trying to use it to intrigue a stronger response. & # 39;