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Woman who was diagnosed with cancer admits she used the disease to get sales for her business

A woman diagnosed with cancer has admitted she used the disease to sell her business – describing the immense “guilt” she felt after “exploiting” her story.

Emily Lynn Paulson, a 43-year-old author and public speaker from Oregon, said she joined a multilevel marketing company in 2013, which she did not name, as a way to “escape the mundane like a stay-at-home mom.”

The mother-of-five started promoting skincare products on her social media accounts in exchange for money, and the paychecks soon started pouring in.

But in 2015, just when she felt like she was on top of the world, Emily was diagnosed with cervical cancer.

After sharing the heartbreaking news with some people at the company, she was stunned when one of her business partners suggested “use her diagnosis to her advantage.”

A woman diagnosed with cancer has admitted she used the disease to sell her business – describing the immense ‘guilt’ she felt after ‘exploiting’ her story

Emily Lynn Paulson, An Author And Public Speaker From Oregon, Said She Joined A Multilevel Marketing Company In 2013, Which She Did Not Name.

Emily Lynn Paulson, an author and public speaker from Oregon, said she joined a multilevel marketing company in 2013, which she did not name.

The Mom-Of-Five Started Promoting Skincare Products On Her Social Media Accounts In Exchange For Cash, And The Paychecks Soon Started Pouring In

The mom-of-five started promoting skincare products on her social media accounts in exchange for cash, and the paychecks soon started pouring in

“I couldn’t understand how anything about this painful experience could be helpful,” she explained in a recent essay for the Today show.

At least, until she reminded me that many women in our MLM had made money out of pity for their circumstances—the woman whose husband had died, another whose son had a life-threatening illness, another whose house was razed to the ground by a hurricane. was made.

“I’ve seen firsthand how these women received sympathy, which inevitably led to sales.”

But In 2015, Just When She Felt Like She Was On Top Of The World, Emily Was Diagnosed With Cervical Cancer

But in 2015, just when she felt like she was on top of the world, Emily was diagnosed with cervical cancer

While Emily admitted that her “intuition told her it wasn’t ethical,” that feeling was soon “overruled by hope that the sordid situation could lead to something positive.”

During her treatment, the writer said she asked team members below her to host events “in the name of cancer research,” offering them free products in return.

She soon saw her sales skyrocket, and although she donated “a portion” of the money she earned to charity, she kept most of the profits for herself.

“Not only was this outright bribery, it was coercive, because I was their upline. I was in a position of power and they didn’t want to disappoint me,” she wrote.

“Besides, how dare they say no to a woman with cancer who is (apparently) trying to do some good?

After Sharing The Heartbreaking News With Some People At The Company, One Of Her Business Associates Suggested She

After sharing the heartbreaking news with some people at the company, one of her business associates suggested she “use her diagnosis to her advantage”

She Soon Began Holding Events

She soon began holding events “in the name of cancer research,” and though she donated “a portion” of the money to charity, she kept a large portion of the profits

1675347879 758 Woman Who Was Diagnosed With Cancer Admits She Used The

Finally, after surgery and completing treatment, Emily was in remission – and she soon began to realize that what she had done was wrong

That pressure also spread to customers. What kind of person wouldn’t buy a $50 eye cream knowing that a few dollars from the sale would enhance something good?

“All the while, it’s been a twofold way for me to increase sales and my customer base.”

At first she said she “felt good” about her behavior, but over time she noticed a “growing sense of guilt” rising inside her.

She said she not only used her illness to “boost” her “sales and rankings,” but she also “coached” others at the company to use the same tactics.

Finally, after she had surgery and completed treatment, Emily was in remission – and she soon began to realize that what she had done was wrong.

She labeled her actions as “predatory and mean” while revealing that she eventually decided to forego multilevel marketing altogether.

“It took some clarity and distance from my diagnosis to realize that what I had done wasn’t helpful or charitable — it was predatory and mean,” she continued.

Now Cancer-Free, Emily Labeled Her Actions

Now cancer-free, Emily labeled her actions “predatory and mean” and vowed never to use her “sob story” to “manipulate” people again

She Has Now Written A Book About The Experience, Titled Hey Hun: Sales, Sisterhood, Supremacy And The Other Lies Behind Multilevel Marketing, Due Out May 30.

She has now written a book about the experience, titled Hey Hun: Sales, Sisterhood, Supremacy and the Other Lies Behind Multilevel Marketing, due out May 30.

“I continued to deconstruct the way I behaved myself, change the way I spoke to people, and eventually I completely detached myself from MLM.”

Emily’s cancer sadly came back in 2017, but this time she said she “refused to use her diagnosis as a way to manipulate those around her.”

In the end, the author — who is now proudly cancer-free — said the experience helped open her eyes to how common it was in marketing for people to use their “sob story” to make money.

“I became more aware of the success stories that started with a sob story. I realized it wasn’t a fault in me (entirely), but a fault in the system,” she concluded.

“I now see how combining sales and charity is just a marketing gimmick – donating directly to charitable organizations is always the best move.”

She has now written a book about the experience, titled Hey Hun: Sales, Sisterhood, Supremacy and the Other Lies Behind Multilevel Marketing, due out May 30.

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Jacky

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