A reboot of iconic found footage horror The Blair Witch Project has been announced, 25 years after the original film debuted.
Producer Jason Blum of Blumhouse horror production studios will revive the franchise for a “new generation,” following the huge global success of Blumhouse films including M3GAN, The Purge and Five Nights at Freddys.
Plot details have not been revealed, but Lionsgate Motion Picture Group president Adam Fogelson said the film marks a “new vision of Blair Witch that will reintroduce this horror classic to a new generation” at CinemaCon in Las Vegas. , according to Variety.
Blum said: “I’m very grateful to Adam and the team at Lionsgate for allowing us to play in their sandbox.” I’m a big fan of The Blair Witch Project, which brought the idea of ​​found footage horror to the mainstream and became a true cultural phenomenon.
“I don’t think there would have been a Paranormal Activity if there hadn’t been a Blair Witch first, so this seems like a really special opportunity and I’m excited to see where it leads.”
A reboot of iconic found footage horror The Blair Witch Project has been announced, 25 years after the original film’s debut (pictured)
Producer Jason Blum (pictured in January) of Blumhouse horror production studios will revive the franchise for a “new generation”, following the huge global success of Blumhouse films including M3GAN, The Purge and Five Nights at Freddys .
Fogelson added: “I’ve been incredibly fortunate to work with Jason many times over the years. We forged a strong relationship on The Purge when he was at Universal and launched STX with his film The Gift.
‘There is no one better in this genre than the team at Blumhouse. “We couldn’t be happier to be working with them on this and other projects that we hope to reveal soon.”
Blair Witch Project reboot will be first in a multi-picture deal with Blumhouse that reinvents horror classics for Lionsgate.
Blumhouse and Lionsgate recently collaborated on the thriller Imaginary, which premiered last month.
The Blair Witch Project redefined horror movies when it became a huge and unexpected hit upon its release in 1999.
The film follows the disappearance of three film students in the woods near Burkittsville, Maryland, while filming a documentary about the local legend known as the Blair Witch.
It starred Heather Donahue, Michael Williams and Joshua Leonard playing fictional versions of themselves.
Made on a small budget of $60,000, it became one of the most successful independent films of all time after grossing $248.6 million at the box office.
The film follows the disappearance of three film students in the woods near Burkittsville, Maryland, while filming a documentary about the local legend known as the Blair Witch.
It starred Heather Donahue, Michael Williams and Joshua Leonard (pictured) playing fictional versions of themselves.
A pioneering promotional campaign made it the first film to be widely disseminated and marketed primarily over the Internet, with the film’s website boasting false police reports and newsreel-style interviews.
It was followed by Book of Shadows: Blair Witch 2 in 2000, which received negative reviews from critics and grossed a worldwide total of $47.7 million.
In 2016, Blair Witch was released, which follows Heather Donahue’s brother John.
He decides to return to Burkittsville, although this time the film was shot in Canada instead of Maryland, after discovering footage from the original film.
Talking to a friend, he says, “The guy who uploaded this video says it’s from a tape he found in the woods in the Black Hills… I think it might be my sister.”
And when her friend shows that she is skeptical about the future fateful idea of ​​investigating her disappearance.
It was followed by Book of Shadows: Blair Witch 2 in 2000, which received negative reviews and grossed a worldwide total of $47.7 million.
In 2016, Blair Witch was released, which follows Heather Donahue’s brother John.
“If there’s any chance I can find out what happened to him, I have to try.”
Once again, a Donahue brother gathers a group of college students to once venture into the Black Hills Forest in Maryland, the home of the legend of the Blair Witch.
In fact, many believe that Heather’s disappearance 15 years ago is related to the sinister urban myth, which is unfortunately very true in the film.