Vietnamese chain Roll’d launches line of pantry staples in Coles

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How to Make Roll’d at Home: Vietnamese rice paper roll chain launches range in Coles — including $6 dips and $4 rice paper

  • Vietnamese chain Roll’d has unveiled a range of pantry staples in Coles
  • Australian shoppers can recreate authentic restaurant rice paper rolls at home
  • Products include $6 bottled sauces, $3.50 vermicelli noodles, and $4 rice paper

Vietnamese chain Roll’d has unveiled a range of pantry staples in Coles so shoppers can recreate the restaurant’s authentic rice paper rolls at home.

Founded by the Hoang family in 2012 with a single store in Melbourne, Roll’d has since grown to 86 stores across Australia, with a menu featuring Vietnamese flavors making it a favorite for Australians seeking healthy, tasty food for on the road.

And now customers can now purchase the same ingredients and flavors used in the restaurant, including $3.50 vermicelli noodles, $4 rice paper, and $6 authentic sauces such as nuoc mam, hoisin, spicy hoisin, or chili mayo.

Vietnamese chain Roll’d has unveiled a range of pantry staples in Coles so shoppers can recreate the restaurant’s authentic rice paper rolls at home

The acclaimed sticky hoisin and spicy hoisin contains hints of peanut flavour, spices and garlic, while the chili mayo is creamy with a punch.

For a full, traditional taste, Mama Hoang’s authentic nuoc mam delivers a touch of fish sauce, balanced with sugar and chili.

Roll’d Vietnamese founder and CEO Bao Hoang said the partnership with Coles has enabled the company to expand and reach new customers across Australia.

“We are excited to share our authentic Vietnamese dishes and recipes with the wider community, entering homes, lunch boxes and dining tables with fresh, family meals that are healthier and guilt-free,” he said.

“Our partnership with Coles gives us the opportunity to expand into new locations and it means our existing customers have greater access to our products across the country.”

Customers can now purchase the same ingredients and flavors used in the restaurant, including $3.50 vermicelli noodles, $4 rice paper, and $6 authentic sauces such as nuoc mam, hoisin, spicy hoisin, or chili mayo

Customers can now purchase the same ingredients and flavors used in the restaurant, including $3.50 vermicelli noodles, $4 rice paper, and $6 authentic sauces such as nuoc mam, hoisin, spicy hoisin, or chili mayo

Coles general manager for grocery store Leanne White said the chain was delighted to partner with Roll’d to offer its traditional Vietnamese ingredients to customers.

“We know Australians love the authentic Vietnamese taste of Roll’d, and now they can enjoy the same delicious flavors at home using the exact same ingredients used in their stores,” she said.

“At Coles, we strive to partner with the best suppliers in the country to innovate, expand and diversify our supermarkets with authentic cuisines and flavors of the world.”

The products are easy to use, free of preservatives and additives, gluten-free and suitable for vegetarians and vegans.

More than just another condiment for the fridge, the sauces are bottled with love and share the sweet and spicy flavors of Hoang cuisine.

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