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Jennifer López showed off her fantastic figure in a new campaign for Italian underwear and loungewear brand, Intimissimi.
The Bronx native had her hair up when she was seen in the Silky Intimates collection in new snaps shared on Monday.
“It feels like silk but it’s made of this incredibly durable fabric that molds to your body like a second skin,” said Ben Affleck’s wife.
“I’m always looking for quality fabrics and a superior comfortable fit,” the This Is Me… Now singer added.
“New Silky Intimates by Intimissimi is a perfect collection: it has a classic style and the fabrics are luxurious,” he added Lopez.
‘It is very important to feel comfortable and empowered in the closest rooms to your skin, and this collection does just that… And as always it’s absolutely beautiful.’
Jennifer Lopez showed off her fantastic figure in a new campaign for the Italian underwear and loungewear brand, Intimissimi.
The Bronx native had her hair up as seen in the Silky Intimates collection.
“It feels like silk, but it’s made of this incredibly durable fabric that molds to your body like a second skin,” said Ben Affleck’s wife.
JLo has been a brand ambassador for the company for two years.
The new collection features six pieces made with the brand’s signature ultralight microfiber.
“Designed in Italy and handcrafted by lingerie artisans, these lightweight undergarments redefine comfort and style for everyday wear,” a press release said.
The campaign is aimed at “empowerment,” the company shared.
‘Under the creative direction of Riccardo Ruini, along with the creative vision of director Jacob Bixenman and the lens of photographer Norman Jean Roy, the campaign artfully captures López, who embodies the essence of the product wearing our sophisticated lingerie and moving sinuously through bright silk curtains. ‘, the statement said.
“A visually striking image is created through the interaction between the lightness and softness of microfiber and the shine and luxury of silk.”
‘I always look for quality fabrications and a superior comfortable fit. New Silky Intimates by Intimissimi is a perfect collection: it has a classic style and the fabrics are luxurious,” López added.
“It’s so important to feel comfortable and empowered in the pieces that are closest to your skin, and this collection does just that… And as always it’s absolutely beautiful,” she added.
JLo has been a brand ambassador for the company for two years. The new collection features six pieces made with the brand’s signature ultralight microfiber.
“Designed in Italy and handcrafted by lingerie artisans, these lightweight undergarments redefine comfort and style for everyday wear,” a press release says.
The campaign is all about ’empowerment,’ the company shared.