Conservative dad and beer drinker Seth Weathers has launched his own brand of beer in the wake of the Bud Light controversy over transgender influencer Dylan Mulvaney.
Weathers, founder of conservative brand Freedom Speaks Up, previously succeeded in his bid to sell millions of dollars in “Let’s Go Brandon” wrapping paper to blow up Joe Biden.
This time, MAGA dad Weathers launched a product called “Conservative Dad’s Ultra Right Beer,” which caters to the beliefs of the consumer faction Bud Light has now alienated by using Mulvaney to push alcoholic beverages.
Weathers has teamed up with an Illinois brewery to market the light brew to those looking for a beer that’s free of progressive messages.
“If you love America, our traditional values, and know which toilet to use, Conservative Dad’s Ultra Right Bar is for you,” he said.
Delivering a biblical-style rebuke of fire and brimstone to Bud Light and Mulvaney, Withers then rages: ‘I’ve got kids and I don’t care what their response is, I’ve hired Bud Light a psychopathic maniac to twist the market for young children. I have a problem with that.
Companies that do this should get out of business by the conservatives. They spit on us. We describe America – they spit on us. There must be an alternative.
“If you know what bathroom to use, you know what kind of beer to drink,” says Withers, standing at home plate on a baseball diamond and using a bat to hit a can of Bud Lite on the tee.
Withers told NEWSWEEK that the drink would “give the Conservatives another alternative, another company to buy from instead of one that is literally opposed to everything the Conservatives stand for.”
A single six-pack of the drink will cost $19.99 — about twice the price of a can of Bud Lights — but Withers hopes to lower the price once sales start pouring in and the product can be mass-produced.
The beer, which is described as an ‘airy, golden special blend’, comes in a red, white and blue can, It will begin shipping in mid-May and will be on sale in 42 states.
Withers said there have been thousands of pre-orders and he predicts the product “makes wrapping paper look like nothing.”
In his viral 58-second ad, Weathers says Bid Light was an “American iconic brand” that chose to impeach conservatives.
“America was drinking beer from a company that didn’t even know which toilets to use,” says a tanned Withers as he walks away from a public restroom in the clip.
The ad is then pasted in screenshots from Dylan Mulvaney’s social media clips promoting Bud Light.
“If you know what pigeon to use, you know what kind of beer to drink,” says Withers, as he stands at home plate on a baseball diamond and uses a bat to hit a can of Bud Light onto a tee.
Withers, who ran Donald Trump’s 2016 campaign in Georgia, where his company is headquartered, ended the ad by telling “the rest of you wake up companies to ‘stay away from our kids’.”
In the wake of the explosion of controversy over Bud Light’s partnership with Mulvaney, parent company Anheuser-Busch has seen its value plummet.
Many conservatives have vowed to boycott the brew, whose image is that of an all-American beer and is usually favored by blue-collar workers.
A new report indicates that the polarizing marketing partnership has not been approved by any senior executive at Bud Light’s parent company, Anheuser-Busch.
Behind the scenes at Anheuser-Busch, no one at a senior level was aware of the partnership that has now dominated headlines for weeks, and the decision to include Mulvaney in the campaign was made by a “low-level marketing officer,” two sources close to the situation told The Daily Wire.
In his viral 58-second ad, Weathers says Bid Light was an “American iconic brand” that chose to impeach conservatives
In early April, Mulvaney shared a video of herself in the bathtub sipping from a case of Pod Lite to announce her new partnership with the brand.
Mulvaney is best known for his Childhood Days videos, in which the 26-year-old documented the first year of getting to know her as a girl.
In the bathtub, Mulvaney posted a photo of herself sipping Bud Light to promote her March Madness contest. The video also showed a custom Bud Light case featuring Mulvaney’s face, which was a one-off, and not for sale to the general public.
Mulvaney, 26, has drawn the ire of some feminists and conservatives with claims that she’s “a skit” being a “girl,” and that she picks parts of femininity she finds interesting — without having to deal with the misogyny or prejudice many women face.
In a statement after the initial blow, the company tried to calm conservative consumers with a statement.
Anheuser-Busch works with hundreds of influencers across our brands as just one of many ways to authentically connect with audiences across different demographics and passion points.
From time to time, we produce unique keepsake tins for fans and brand influencers, such as Dylan Mulvaney.
“This memorial can be a gift to celebrate a personal achievement and not for sale to the general public.”
Doubling them has already pissed customers off even more.
Onlookers are now criticizing the maneuver as a shameless publicity stunt, amid the recent trend of companies tending to “wake up” to improve their bottom line.
