Twitter announced earlier this year that it is working on a Super Follows feature that will allow some users to charge followers and give them access to additional content. On Sunday, app researcher Jane Manchun Wong tweeted screenshots of what she thinks she will look like.
According to Wong’s research, which is generally very accurate, the Super Follows program is limited to Twitter users with at least 10,000 followers, who have posted at least 25 tweets in the past 30 days, and who are at least 18 years old. As Twitter has mentioned, one of the main features of Super Follows is bonus content, such as exclusive tweets for Super Followers.
Wong also discovered a list of content categories that Super Follows users would choose to describe their content (such as “sports” or “podcasting”), noting that “adult content” and “fans only” are listed as “content platforms.” along with with Facebook, Substack, Patreon, Twitch and YouTube.
Twitter is working on Super Follows application
– Have at least 10000 followers
– Posted at least 25 Tweets in the last 30 days
– Be at least 18 years old
— Jane Manchun Wong (@wongmjane) June 6, 2021
Twitter declined to comment on Wong’s latest investigation on Sunday. But it has been previously described that the Patreon-esque Super Follows feature is a type of subscription, an example where a Super Follows user charged $4.99 per month for users to access “perks.”
It’s the latest direct payments feature that Twitter has introduced in recent weeks; in May, it began testing Tip Jar, which allows users to make one-time payments to creators directly on Twitter by clicking a dollar bill icon on their Twitter profile. Twitter does not participate in Tip Jar donations, which supports several payment options, including Cash App, PayPal, and Venmo. It’s not clear how payments for Super Follows are structured, but it seems likely that Twitter would take a percentage.
Twitter’s product team has been busy this year introducing several new features, including the Twitter Blue subscription service, which is being tested in Canada and Australia. It’s also reopened, then closed, then reopened with its verification utility, updated its warnings for potentially offensive tweets, improved its photo-cropping algorithm to allow “larger” images to fully display in users’ feeds, added the capability for Android users to get their direct messages and bought Scroll, the $5-a-month subscription service that removes ads from participating websites.