Thousands sign a petition to end the draconian practice of forcing Japanese students with brown hair to dye black, so that young people match their classmates
- The marketing campaign was started by haircare company Pantene called #HairWeGo. What is wrong with my hair?
- It presents the findings of a survey among 1000 children and teachers regarding hair rules at Japanese schools
- The campaign discovered that one in 13 current and former high and middle school students said they were encouraged & # 39; to dye their brown hair black
Rules that force Japanese schoolchildren with brown hair to paint black are confronted with growing repercussions after a viral video.
The campaign was started by haircare company Pantene and is called #HairWeGo What is wrong with my hair, and so far the video has been watched by 10 million people.
It presents the findings of a survey of 1,000 children and teachers related to hair rules at Japanese schools, as reported by The Daily Telegraph.
The campaign discovered that one in 13 current and former high and middle school students said they were encouraged & # 39; to dye their brown hair black.
The marketing campaign was started by Haircare company Pantene named #HairWeGo What is wrong with my hair and has been watched by 10 million people
And 87 percent of teachers indicated that they needed a change in haircut at their school.
The broader debate broke out in October 2017, when a girl from Osaka sued her school after dying her brown hair.
In the following years, Pantene launched his campaign, which has now established a widespread conversation and petition on Change.org, which has more than 11,000 signatures.
The organizers say: & # 39; In this signature campaign we will focus on & # 39; the issue of the instruction to force natural hair dye black & # 39 ;. We are working on the problem throughout the entire positive & # 39; conversation & # 39; with not only students and teachers, but also with an entire society.
The collected signatures will be presented to the governor of Tokyo and the chairman of the Board of Education of Tokyo, and we want to help solve the problem of killing natural hair color black. to eliminate.
The campaign also said that 60 percent of Japan's public schools require all students to submit a natural hair certification document that confirms the natural color and degree of curves of the hair.
In the viral video a number of students come forward to talk about the draconian rules.
& # 39; I was told to cut my brown hair or to dye black, & # 39; a schoolgirl said.
& # 39; Even after I sent in a natural hair certificate, I was still told to cut or dye it. I wondered why I should do this. & # 39;
Another addition: & # 39; My school lets everyone submit a natural hair certificate.
We have to write down which color, how curly our hair is. I want to understand why this is necessary. & # 39;
To sign the petition go here.
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