Big & Rich singer John Rich was one of the first to speak after Nike revealed that Colin Kaepernick was the face of his new campaign Just Do It.
And the country singer refuses to back down despite the indignation of social networks, beat the fans and rant about a pair of socks that Kaepernick wore two years ago with pigs disguised as police.
Shortly after the news about Kaepernick was revealed, Rich posted a photo of a pair of Nike socks cut out on his Twitter.
"Our Soundman just cut the Nike swoosh off their socks, Ex Marine get ready @Nike to multiply that by the millions," he wrote on Monday.
Big & Rich singer John Rich refuses to back down after speaking out against Nike's new Just Do It campaign with Colin Kaepernick
The announcement of Nike's Kaepernick shows the former NFL star, who has not been signed by a team since she began kneeling during the anthem, with the words: "Believe in something." Even if that means sacrificing everything & # 39;
Some of Rich's fans did the same, burning with pride, cutting or pulling the Nike equipment they had already purchased as an impromptu protest.
But many instead return the blow to the country's star, asking why he could not respect Kaepernick's protest against police brutality.
The former San Francisco 49ers quarterback sparked national controversy when he was the first NFL player to take a knee during the national anthem in 2016.
The announcement of Nike's Kaepernick shows the former NFL star, who has not been signed by a team since then, with the words: "Believe in something." Even if that means sacrificing everything. "
Rich has since revealed that the source of his anger against the Nike campaign is because Kaepernick once wore a pair of "pig socks."
The country singer posted a two-year photo of Kaepernick's calf, which was covered by a sock designed with pigs wearing police caps.
Rich said the source of his anger at the Nike campaign is because Kaepernick once wore a pair of socks that showed pigs disguised as policemen.
The pig socks in question were used by Kaepernick during the 49ers training camp, before the 2016 NFL season and began his protest against police brutality.
"Hi @Nike, I guess you made @ Kaepernick7 your brand new" face "because you love how socks look with your shoes. @Reebok, here we go," he wrote in a tweet next to a photo of the socks.
Hey! @Nike if you're going to make the shoes, make the PORK SOCKS to match them. Right? Cmon, people will LOVE that, "Rich said in a separate tweet.
Rich went on to say that he supported "the right of all Americans to protest whatever they want," unless they carried "# PIGSOCKS".
"If you back someone who uses #PIGSOCKS is where you lose me," he tweeted.
"If @nike wants his" swoosh "to be associated with calling our police" pigs "then so be it, I have a right not to buy his products. & # 39;
In another tweet, Rich said he would not be willing to enter into conversations with anyone who would compare the police with PIGS.
Since then, Rich has participated in a Twitter speech on socks, even turning them into a hashtag
"If you do not find a problem with that, then feel free to stop following me," he added.
& # 39; The police ONLY DEMONSTRATED in our concert to protect and serve, I will ask them what they think and I will answer. & # 39;
Rich was referring specifically to the Route 91 Harvest music festival in October 2017 in Las Vegas, where a lone gunman killed 58 people.
"Our police saved lives in the Las Vegas shooting where we played, and the heroism they showed is unsurpassed," he said.
"We appreciate the work they are willing to do all day, every day to protect us all, they are the furthest things from pigs.
He returned the blow to numerous fans who have tried to discuss the problems with him, taking out the socks again and calling people "snowflake".
The pig socks in question were worn by Kaepernick during the 49ers training camp, before the 2016 NFL season began.
It was weeks before people began to notice that Kaepernick was kneeling during the national anthem.
Kaepernick later took Instagram when images of socks began to float on social media after his protest began.
"I wore those socks, in the past, because the corrupt policemen who can occupy positions in the police departments not only endanger the community, but also endanger the cops who have the good intentions by creating an environment of danger and distrust, "he wrote.
At one point, Rich spoke about the Route 91 Harvest music festival in October 2017 in Las Vegas, where 58 people died, to reiterate his support for the police.
"I have two uncles and friends who are police officers and work to protect and serve ALL people."
"So before these socks, which were used before adopting my public position, were used to distract me from real problems, I wanted to address that immediately."
Rich has continued ranting about the socks during the week, responding directly to fans who have tried to tell him about Kaepernick's protest.
"Think about what Kaepernick is fighting and why he may feel that way," wrote one person.
"Try to understand the systematic oppression that people have suffered at the hands of law enforcement and perhaps at least understand their point of view."
Kaepernick later took Instagram after images of the socks began to float on social networks to explain that they were a protest against "corrupt cops".
"John, if you only talk so passionately about people who die at the hands of those who swore to protect them, I would take you seriously," added another.
"I served 24 years in the army and I can say that our rules of engagement are more compassionate to our enemies than the police to their citizens."
A former policeman of the city also returned the blow to the country singer.
"I'm more offended than his president by disrespecting the FBI and the Justice Department than anyone who wears a stupid pair of socks," he wrote.
"Grow up, John. Unless you're wearing the badge, I do not want to hear from you. Sing songs and behave.
Rich has continued his relentless campaign against socks, he has even called fans who disagreed with him & # 39; s snowflakes.
Shortly after the news about Kaepernick was revealed, Rich posted a photo of a pair of Nike socks clipped on his Twitter
& # 39; He uses #PIGSOCKS Can you stand it? & # 39; one of his tweets read.
"If they admit #PIGSOCKS, then the discussion is over," said another.
"It's not socks, it's comparing the police with PIGS." You can not read? he answered a fan.
& # 39; You saw #PIGSOCKS Lack of respect to ALL our police. In no way do you support that, "he told another.
Nike has remained firm for its decision to make Kaepernick the face of the campaign, despite having reduced the numbers of actions and the wrath of Donald Trump, who called it a "terrible message."
"We believe that Colin is one of the most inspiring athletes of this generation," said Gino Fisanotti, vice president of brand marketing at Nike North America.
& # 39;[He] He has harnessed the power of sport to help the world move forward. "