Home Money The Parisian fashion brand with dresses by Pippa Middleton and Michelle Keegan registers heavy losses

The Parisian fashion brand with dresses by Pippa Middleton and Michelle Keegan registers heavy losses

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Big losses: Ba&sh was founded in 2003 by best friends Barbara Boccara and Sharon Krief

A Parisian fashion brand with dresses by Pippa Middleton and Michelle Keegan has reported heavy losses.

Ba&sh’s UK business racked up losses of £1.6m in the year to December 31, 2022.

These had narrowed compared to losses of £2.1m the previous year, when Covid forced its boutiques, including those on Chelsea’s King’s Road, to close.

Big losses: Ba&sh was founded in 2003 by best friends Barbara Boccara and Sharon Krief

Its total global sales exceeded £271 million in 2022.

The company was founded in 2003 by best friends Barbara Boccara and Sharon Krief.

Its clothing is sold in more than 70 countries in around 320 stores.

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