The office, one of the most popular programs on Netflix, will be exclusively streamed from 2021 on the upcoming NBCUniversal streaming service.
Netflix & # 39; s deal with NBCUniversal ends in 2020, giving NBC Universal the right to stream its own show again. The new scheme makes The office one of the biggest shows that NBCUniversal will have exclusively on its streaming service, while it is preparing to compete with numerous companies launching their own competing services.
It is also an important show to have. The office is widely regarded as the most popular show on streaming services such as Netflix, with more than 52 billion minutes viewed in 2018, about 3 percent of all Netflix minutes viewed in the US, according to The Wall Street Journal. Bonnie Hammer, president of NBCUniversal direct-to-consumer and digital companies, called it a & # 39; staple of pop culture and is a rare gem whose relevance continues to grow in a time when fans have more entertainment choices than ever before & # 39; in a press release announcement of the move.
NBCUniversal executives have talked about bringing The office exclusively in the past for its streaming service. Linda Yaccarino, chair of ads and partnerships at NBCUniversal, told an audience at the Upfront event in May that the most admired series of NBCUniversal & # 39; came home & # 39 ;. according to Deadline. NBCUniversal CEO Steve Burke also said that they "would try to reclaim titles such as The office as soon as the service is started, "according to that report.
With pop culture staples such as The office becomes increasingly important as the flowing wars accelerate. Disney decided to prematurely terminate a comprehensive contract with Netflix to ensure that all releases were exclusive to its Disney + service, which will be launched in November for $ 6.99 a month. WarnerMedia is expected to attract friends, one of the most popular series, from Netflix once the streaming service is launched in 2020, which is expected to cost between $ 16 and $ 17 a month. Netflix paid WarnerMedia to keep $ 100 million friends in 2019, proving how much value the series had for the platform.
Networks that remove their Netflix content is an aspect of the streaming wars that Ted Sarandos, Netflix's main content worker, has discussed many times before. Both Sarandos and Netflix CEO Reed Hastings regard the competition from other companies as healthy and state in their telephone conversations that both pushed to add more original exclusive programming to Netflix to prevent those companies from extracting their titles.
"Nothing on Disney + will be on Netflix and nothing on Netflix will be on the [Comcast and WarnerMedia services]," Sarandos said at a recent media event, such as indicated by Deadline. "They will be very unique."
What that means for us: access The office and friends, two popular shows that are extremely popular on Netflix, we will soon have to subscribe to two completely different new services.