The Bachelor Ratings Disaster: Why Fans Turned Their Backs on the Show

The Bachelor Ratings Disaster: Why Viewers Have Turned Their Backs on ‘Unappealing’ Jimmy Nicholson — Because Channel 10 Could Be Forced to AX The Show










The Bachelor had the lowest viewing figures ever on Wednesday evening and attracted no less than 360,000 metro viewers.

And the future doesn’t look bright for Channel 10’s flagship dating show, with leading TV commentator Rob McKnight predicting his days could be numbered.

McKnight, a former 10 executive who now runs an industry website TV Black Box, told the Daily Mail Australia that the format had grown tired and new suitor Jimmy Nicholson had done little to revive it.

The bachelor’s ratings disaster: The future doesn’t look bright for Channel 10’s flagship dating show, with leading TV commentator Rob McKnight predicting his days could be numbered. Pictured: New Bachelor Jimmy Nicholson

‘Viewers are just not coming to The Bachelor this season. Yes, the franchise is getting old now and viewers are tired, but the lows of this season suggest Jimmy is not appealing to viewers,” McKnight said.

“Even the girls don’t seem to like this guy, let alone the viewers,” he added.

“Casting is key on this show, especially when viewers are already starting to drift off like they’ve done for the past few seasons.”

McKnight said The Bachelor’s spin-off shows — namely Bachelor in Paradise and The Bachelorette — had oversaturated the market and that viewers are “over it.”

'Even the girls don't seem to like this guy, let alone the viewers': McKnight (pictured), a former 10 executive who now runs industry website TV Blackbox, told Daily Mail Australia that the format had grown tired and new admirer Jimmy Nicholson had done little to revive it

‘Even the girls don’t seem to like this guy, let alone the viewers’: McKnight (pictured), a former 10 executive who now runs industry website TV Blackbox, told Daily Mail Australia that the format had grown tired and new admirer Jimmy Nicholson had done little to revive it

Damned?

Damned? “Casting is key with this show, especially when viewers are already starting to drift off like they’ve done for the past few seasons,” McKnight said. In the photo: Jimmy Nicholson

“They rely on the same shows year after year with no plans for the next big show. Just think how many spin-offs there have been from The Bachelor. You can’t blame the public for getting over it,” he said.

McKnight added that there may still be hope for The Bachelor franchise, but only if 10 reduces the offering to just one season a year.

“The key for 10 won’t kill it too soon. But the moment you start seeing multiple seasons a year will eventually lead to his death,” he warned.

On top of that: McKnight said The Bachelor's spin-off shows — namely Bachelor in Paradise (cast pictured in 2020) and The Bachelorette — had oversaturated the market and that viewers are

Over that: McKnight said The Bachelor’s spin-off shows — namely Bachelor in Paradise (cast pictured in 2020) and The Bachelorette — had oversaturated the market and that viewers are “over it.”

Plunge in the ratings: McKnight's verdict comes after The Bachelor recorded the lowest ratings in the show's history on Wednesday.  Pictured: Contestant Jay Lal kisses Jimmy Nicholson

Nod in the ratings: McKnight’s verdict comes after The Bachelor recorded the lowest ratings in the show’s history on Wednesday. Pictured: Contestant Jay Lal kisses Jimmy Nicholson

There’s a reason Nine only organizes Married At First Sight once a year: they’re smart enough to know they’ll finish it if they saturate the market. Channel 10 still hasn’t learned that lesson.”

McKnight’s verdict comes after The Bachelor recorded the lowest ratings in the show’s history on Wednesday.

The episode, which scored lower than any episode of The Bachelorette or Bachelor in Paradise, embarrassingly failed to crack the top 20 most-watched programs of the evening, and was significantly lower than last week’s premiere, already low-key.

The Bachelor continues on Thursday at 7.30pm on channel 10

Are you going to watch?  The Bachelor continues on Channel 10 at 7:30pm on Thursday. Pictured: The Bachelor host Osher Günsberg

Are you going to watch? The Bachelor continues on Channel 10 at 7:30pm on Thursday. Pictured: The Bachelor host Osher Günsberg

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