The $ 42 Substation No. 41 Queensland rum was voted best in the world at the London Spirits Competition
This $ 42 Queensland rum has just been voted best in the world – what makes it so special?
- An Australian rum made in Brisbane has just been voted the best in the world
- Substation No. 41 was voted number one at the London Spirits Competition
- The rum is excellently priced at $ 42 per 700ml bottle, cheaper than other labels
- Bottles of Bacardi cost $ 52.95, while Queensland-made Bundaberg rum is $ 58
A remarkably affordable Australian rum, distilled in Queensland, has been voted ‘best in the world’ by a panel of experts.
Judges crowned Brisbane-produced substation No. 41 as ‘rum of the year’ at the third annual London Spirits Competition in Fulham, southwest of the city on July 6.
Flavored with vanilla, toffee and fruitcake, the rum is a great value at just $ 42 per 700ml bottle, significantly cheaper than other leading labels.
Bottles of Bacardi cost $ 52, while the other Queensland brand Bundaberg is even steeper at $ 58.
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Brisbane-produced substation No. 41, voted ‘rum of the year’ on July 6 at the third annual London Spirits Competition
The rum also comes in cans pre-mixed with ginger ale, which costs $ 19.99 per pack of four.
Substation No. 41 is inspired by the eponymous bar at Brisbane’s Breakfast Creek Hotel, one of the largest rum bars in the world with its own collection of over 500 varieties.
Brand manager Pia Harris said that its distinctive taste and affordability make it a winner among Australian drinkers and alcohol lovers from abroad.
“We couldn’t be happier that it is now recognized worldwide,” she said in a statement Friday.
Substation is the second Queensland rum to win an international award this year, after Rockhampton’s Saleyards Distillery that got a nod to its Capricorn Spiced Rum at the World Rum Awards in 2020 in April.
Flavored with vanilla, toffee, and fruitcake, the rum also comes in cans pre-mixed with ginger ale (pictured), which costs $ 19.99 per pack of four
Ms. Harris said that the high standard of the Sunshine State has a lot to do with the climate.
“Rum is traditionally made with the components of sugar production, so many distilleries are usually located near regions where sugar cane is grown or refined,” she said.
Therefore, we see an over-index of rum distilleries in tropical areas such as Queensland. ‘
Substation No. 41 is available exclusively at Dan Murphy and BWS stores across Australia.