A man sues Popeyes Louisiana Kitchen for $ 5,000 because he couldn't get hold of their famous chicken sandwich.
Craig Barr, from East Ridge, Tennessee, has filed a lawsuit against the fast food chain for false advertising and & # 39; misleading commercial practices & # 39; by the company
He claims that he & # 39; countless hours & # 39; drove around trying to buy the sandwich, which was released on August 12 but sold out on Wednesday.
Barr claims that while traveling to a location on Highway 58, he broke a rim that costs him $ 1500 and now & # 39; he can't get happy & # 39; Times Free Press wrote.
The civil case happened when Jose Cil, CEO of Restaurant Brands International, who owns Popeyes, announced that he never expected the sandwich to break the internet & # 39; to CNN.
Craig Barr, from East Ridge, Tennessee, has filed the lawsuit (above) against Popeyes Louisiana Kitchen, claiming that she & # 39; false advertising & # 39; and & # 39; misleading commercial practices & # 39; had fed
Popeye relaunched the sandwich on August 12 (above), boasting its simple ingredients: chicken, pickles, and a brioche sandwich. It was striking that they were sold out nationwide, including inventory that would last until the end of September
Jose Cil (left), CEO of Restaurant Brands International, who owns Popeyes, says they never expected the new addition to their menu & # 39; to break the internet & # 39 ;. Barr, who blames the company team for running out, also broke his rim en route to a Popeyes off Highway 58 in Tennessee (right), costing $ 1500
Bar told site: & # 39; I have this sandwich on my mind. I can not think straight. It just consumes you.
& # 39; It is totally misleading. Who has no more chicken? It is a big fiasco. Someone has to compete against large companies. & # 39;
In his desperate attempt to get one of the brioche, chicken, and pickle sandwiches, he claims to have paid a Craigslist man $ 25 for food.
& # 39; I was scammed, & # 39; he said to Free Press.
The man is supposed to have entered the store after receiving the money, but never returned.
The site reported that an employee saw a man who matched the description and left out the front door.
Since the company officially announced the sale of sandwiches this week, people have been trying to flog them online.
Only on eBay there were about 16 sandwiches for the taking for anyone who wanted to pay a hefty price.
Some were quoted up to $ 20,000 for a & # 39; buy it now & # 39; price and a starting bid reserve of $ 15,000.
Another group of men was supposed to sell Popeyes chicken sandwiches outside the restaurant for five times their sales value of $ 3.99 in a recent viral clip.
Craig Barr claims he was scammed & # 39; by a man on Craigslist (above) who paid $ 25 to get a sandwich that never returned
Because the sold-out items have tried to flog the desired sandwich for up to $ 20,000 dollars on eBay (above) under the & # 39; Buy Now & # 39; and with a $ 15,000 reserve bid. It is not clear whether someone has placed or bought an offer
Barr blamed the corporation for gassing & # 39; everyone else & # 39; and then ran out.
The lawsuit was filed with the Hamilton County court, which had a date scheduled for October 28 in Chattanooga.
Cil explained that his culinary team spent more than a year redeveloping the sandwich before testing it in Houston for personal preferences, he told CNN.
Prior to the release, they calculated & # 39; operational challenges, supply chain and … many forecasts. & # 39;
He told them: & # 39; We missed one thing, we didn't expect to break the internet.
& # 39; We were really excited about the Popeyes chicken sandwich throughout the nation, and as a result, we ran out much sooner than we expected. & # 39;
According to Apex Marketing Group, the online buzz around the sandwich would be worth $ 65 million in marketing.
On Wednesday, the official Instagram account of Popeyes Louisiana Kitchen posted the following photo (above), which said they were working to get the sandwiches back to restaurants as quickly as possible. They also urged people to join their app for updates upon their return
The CEO who has worked with franchise owners for up to 50 years in the industry said they had never seen anything like this & # 39 ;.
He compared it to the expectation and hype surrounding the first release of the iPhone in 2007.
Cil said: & # 39; We put people in line … before the restaurant opens to get the chicken sandwich.
& # 39; We have had congregations in … Henderson, Nevada, close us because we created too much traffic in the neighborhood.
& # 39; It was not something we expected. & # 39;
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