Taylor Swift Box Office: ‘Eras Tour’ Opening Lowered to $92.8M But Still Belts Out Record Numbers

Talk about champagne problems.

Taylor Swift: The Eras Tour may have fallen short of an expected $100 million box office debut, but still racked up big numbers in North America thanks to the superstar’s powerful fandom. According to last weekend’s numbers, the female-driven film opened in 3,850 theaters to $92.8 million. That’s also behind Sunday’s estimate of between $95 million and $97 million.

AMC Theaters, which distributes the film, broke the mold by not providing a specific Sunday estimate that is always provided by a Hollywood studio. Instead, it waited until Monday to declare an official domestic gross value.

Overseas, Eras tour opened to $30.7 million for a worldwide start of $123.5 million. (Heading into the weekend, AMC had predicted a $150 million global arc) Eras tour number 1 in Great Britain, Mexico, Australia and Germany.

Swift’s film has a lot to celebrate, having already become the highest-grossing concert film of all time in North America in its first weekend, as well as having the biggest October opening of all time. joker ($96.2 million), not adjusted for inflation. It’s also likely the seventh biggest opening of 2023 so far.

In an unprecedented move, Swift’s team bypassed the Hollywood studios and chose AMC Theaters, the world’s largest cinema circuit, to host the Eras tour to the big screen. In turn, AMC made the picture available to other circuits with the help of indie distributor Variance Pictures in the US and Trafalgar Releasing abroad.

Heading into the weekend, even AMC was stuck Eras tour‘s projected opening at $100 million domestically, while others thought it could open between $100 million and $125 million, given that worldwide presales topped $100 million a week earlier. Eras was ready to open.

Box office experts are already speculating that the fact that Eras remained below $100 million domestically because there was virtually no walk-up business.

There are few films that can match this Eras tour in terms of its status with both audiences and critics. The concert film was blessed by moviegoers with a coveted A+ CinemaScore and boasts a rare 100 percent fresh rating from critics on Rotten Tomatoes. (One qualifier: There are only 25 reviews. Usually there are 200 or more.)

The power of female moviegoers was once again underscored in the wake of the summer blockbuster Barbie. No fewer than 82 percent of these were women Eras ticket buyers. In terms of overall demo statistics, 63 percent of ticket buyers were between the ages of 18 and 34. The largest group was those between 25 and 34 years old (32 percent). As expected, teenagers were also on the rise (17 percent).

“We’re grateful to Taylor Swift for letting us do this Taylor Swift: The Eras Tour concert film accessible to millions of fans in cinemas around the world. Her spectacular performance delighted fans, who dressed up and danced through the film,” said AMC’s Executive Vice President of Worldwide Programming and Chief Content Officer.

Before the release of Swift’s concert film, Justin Bieber: Never say never held the record domestically with a total of $73 million, not adjusted for inflation. It earned another $26 million overseas, for a worldwide total of $99 million. Jackson’s posthumous 2009 documentary/concert film This is it earned $72.1 million in North America and $181.9 million worldwide.

Elsewhere Universal and Blumhouse’s The exorcist: believer placed No. 2 in its second outing with $11 million from 3,684 theaters for a domestic total of $44.9 million.

Family film from Paramount Paw Patrol: The Mighty Movie celebrated surpassing $100 million in its third weekend. In North America, it earned another $7 million for a domestic cume of $49.9 million to close Sunday with an estimated worldwide total of $126.3 million. The sequel’s success is a win for Paramount Pictures and Nickelodeon chief Brian Robbins.

from Lionsgate Saw X ranked No. 4 with $5.7 million from 3,058 theaters for a domestic total of $41.1 million during its third weekend and north of $85 million overseas, where it earned another $8.2 million in 78 markets.

New Regency and Disney’s The creatoralso in its third outing, rounding out the top five with $4.3 million from 2,690 locations for a domestic cume of $32.4 million and a disappointing $89.1 million worldwide.

At the special cash register, Neon’s Anatomy of a fall opened in first five theaters to a location average of $25,075, best of the weekend, even earlier Eras tour‘s reported a Comscore average of $24,931. The courtroom drama thriller, directed by Justine Triet, won the Palme d’Or at this year’s Cannes Film Festival.