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Twitter revenue is DOWN 40% from a year ago as more than 500 advertisers pause spending

Twitter has suffered a 40 percent drop in revenue since last year as more than 500 advertisers halted spending on…

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Tech

Why advertisers are gravitating toward publishers that embrace video and audio

As brands look to associate themselves with engaging and reliable content, publishers are meeting advertisers’ needs by increasingly leveraging audio…

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Science

Caden app would PAY users thousands of dollars per year to share their data with advertisers

New app called Caden allows users to PAY thousands of dollars a year to share their smartphone data with advertisers…

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Science

Twitter offers incentives for advertisers, matching $500K in spending.

Twitter offers $500,000 ad spending incentive as Elon Musk’s platform struggles to bring back 50 brands — and ad execs…

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Economy

Advertisers urged to shun Twitter in new blow for Elon Musk

Advertisers urge Elon Musk to avoid Twitter: Omnicom, which represents 5,000 companies, tells customers to pause promotions on the site…

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