Can Facebook HEAR? A woman, 23, who spoke to a friend about sauna's, was horrified to find targeted advertisements on social media
- A woman from Sydney has expressed her concern about "scary ads on social media."
- Adelaide Bracey claims she has ads for items she has only talked about
- Ad Trackers are used to control the online behavior of users by collecting data
- The data can be used by marketing company can target advertisements online
Kelsey Wilkie for daily post Australia
A woman was horrified after she saw Facebook ads for items she was only talking about.
Adelaide Bracey, 23, from Sydney, has expressed her concern about ads on social media after a number of scary & # 39; scary & # 39; incidents.
A few weeks ago she had talked to a friend about saunas when ads for saunas appeared on her Facebook page.
Adelaide Bracey, 23 from Sydney, has raised concerns about ads on social media after a number of worrying incidents
& # 39; I do not google it – and then it comes as an advertisement on my Facebook. It's really scary, "she says
& # 39; I do not google it – and then it comes as an advertisement on my Facebook. It's really scary, "she told the Australian.
I type in something once or find something and it will follow me over the next few days, and sometimes it will rise even if you have not googled it, but if I have talked to a friend about it. & # 39 ;
Ms. Bracey is the owner of children's entertainment company Periwinkle Parties and also receives advertisements for the school for children – but she does not have any children herself.
The way in which social media users are the target of companies trying to sell a product has been questioned by the Australian Competition & Consumer Commission.
The ACCC proposes to amend the Privacy Act in order to gain better control over how Google and Facebook can track and use internet data.
ACCC president Rod Sims said that social media users might hesitate to share their search history if they knew how the data was used
Ad Trackers are used to track the online behavior of users. By collecting data, the marketing company can target ads online.
ACCC president Rod Sims said that social media users might be hesitant to share their search history if they knew how the data was being used.
& # 39; The data collected by consumers using (Google and Facebook) are significantly larger than the data that users actively offer when using the digital platform services, "he said.
The ACC would like to see an opt-in option for consumers to collect their data.
Ad Trackers are used to track the online behavior of users. By collecting data, the marketing company can target ads online
In 2016, Facebook released a statement refusing to listen to conversations.
Facebook does not use your phone's microphone to report ads or to make changes to news feeds.
& # 39; Some recent articles have suggested that we should listen to people's conversations to show them relevant ads. This is not true.
& # 39; We show ads based on people's interests and other profile information – not what you're talking about. & # 39;
The statement went on that the company will only have access to your microphone if you have given the app permission and if you are actively using a specific function that requires audio.
The Daily Mail has contacted Facebook for further comments.