Within the age of Netflix, cosying up in entrance of a Christmas romcom is as a lot a festive custom as having fun with a steaming cup of eggnog or decking the halls with boughs of holly.
Because the streaming platform has begun producing festive authentic flicks such because the Christmas Prince or The Princess Swap, thousands and thousands have tuned in to swoon over the easy-watching vacation romances they’ve on provide, and celebrities have taken notice.
Lengthy gone are the times the place solely debuting or struggling actors would take a starring position in these joyful but considerably predictable vacation specials.
As a substitute, like ghosts of flicks’ previous, celebs who noticed their star energy dim ever so barely since their heydays within the 90s and noughties are turning to those festive low-budget productions to breath new life into their careers.
This 12 months will see Freddie Prinze Jr, who rose to fame within the beloved 90s romcom She’s All That, star in Netflix’s Christmas With You, set to be launched on 17 November.
In the meantime, Falling For Christmas, which was launched final week, starred Lindsay Lohan, who reigned supreme as the most well-liked teen film star of the 2000s, earlier than a slew of drunk driving tickets and intoxicated nights out dampened her rising star.
Talking to Femail, branding and tradition skilled Nick Ede defined why Netflix is popping to those stars for his or her Christmas merchandise, and why the likes of Lohan, Prinze JR and even Brooke Shields are taking the bait.
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90s stars are utilizing Netflix Christmas films to seek out new followers. This 12 months will see Freddie Prinze Jr, who rose to fame within the beloved 90s romcom She’s All That, star in Netflix’s Christmas With You, set to be launched on 17 November
Lindsay Lohan may even star in Falling For Christmas, a sweet-spirited romcom the place she’ll play a demanding heiress affected by amnesia
80s and 90s legends Brooke Shields and Cary Elwes starred within the vacation romance A Fortress for Christmas final 12 months
Nick mentioned: ‘Netflix has cleverly jumped on this bandwagon to carry stars which have nostalgia worth like Lindsay Lohan and Freddie Prinze Jr to mainstream as soon as once more.
‘This intelligent approach of replicating the Hallmark made-for-TV mannequin is an effective way of partaking a brand new viewers and likewise creating straightforward Christmas classics that may be watched again and again.
‘With stars like Lindsay Lohan, Chord Overstreet, Aimee Garcia, Freddie Prinze Jr, and Justin Hartley we really feel like we’re in good palms. They don’t seem to be mega stars however they’ve the standard that lends itself to a movie that will probably be enjoyable and frivolous and excellent for the festive season,’ Nick added.
And whereas some stars would possibly balk on the concept of starring in a made-for-TV low finances movie, however Nick mentioned that the demand for Christmas film is such that ‘these stars know that showing in these movies will probably be good for his or her profiles.’
Kristin Davis starred in Vacation in The Wild alongside Rob Lowe, who performed her romantic curiosity in 2019
Vanessa Hudgens has loved a profitable contract with Netflix and has starred in 4 of their Christmas films between 2019 and 2021, together with The knight Before Christmas, pictured
Popular culture and branding skilled Nick Ede advised Femail that stars like Freddie Prinze Jr know they are often extra related in the event that they star in Netflix festive flicks
‘The nostalgia factor makes them related for at the moment they usually additionally know that being seen by thousands and thousands on streamers will construct their very own model fairness,’ he mentioned.
‘Both they are going to get extra work or they are going to booked to do extra Xmas movies just like the hallmark stars which is now extraordinarily profitable,’ he added.
Freddie Prinze Jr. returned to his romcom roots within the first trailer for brand new festive Netflix movie, Christmas With You.
Followers have been overexcited to listen to that Lohan could be starring in her personal Christmas film this 12 months
Lohan performs an heiress who meets a lonesome widower within the Christmas film, which was launched final week
Prinze Jr., 46, who shot to fame in 90s classics together with She’s All That, stars alongside Aimee Garcia within the movie, which tells the story of pop star Angelina who escapes from her each day life to grant a younger fan’s want in small-town New York.
Christmas With You is the star’s second look in a feature-length movie this 12 months, after Clerks II – however earlier than that, he hadn’t appeared in a film for the reason that 2012 tv movie Joyful Valley.
Girls’ Night time director Gabriela Tagliavini directed the film which is about for launch on Netflix November 17.
In the meantime, the announcement that Lindsay Lohan could be starring in her personal Christmas film precipitated a stir in October.
The previous little one actress is starring alongside Chord Overstreet, 33, within the romantic comedy about an heiress named Sierra who falls for a widower. The film is popping out on Netflix on November 10.
The venture is Lindsay’s first with the streaming big, and a part of her two-picture partnership with the streamer.
Lindsay advised Tudum, ‘It’s such a refreshing, heartwarming romantic comedy and I miss doing these sorts of flicks.’
Final 12 months, Nineteen Nineties star Brook Shields was one of many acquainted faces starring in one among Netflix’s festive flicks.
She was the center of A Fortress For Christmas, which advised the story of Sophie Brown, a bestselling creator who hits a snag in her profession and decides to take a journey to Scotland, the place she falls in love with a citadel up on the market.
Nina Dobrev starred within the Christmas comedy Love Arduous, the title of which was impressed by Love, Really and Die Arduous
Vanessa Hudgens additionally starred within the Princess Swap in 2019, which was adopted up a sequel in 2020 and one other sequel in 2021
And it seems that not solely does she have household ties to the citadel, its proprietor is a grumpy duke (Cary Elwes) who has no intention of promoting it.
And Excessive College Musical alumna Vanessa Hudgens gave her profession a breath of contemporary air because of a prolonged collaboration with Netflix which noticed her star of their festive movies three years in a row, because of her position within the Christmas romcom The Princess Swap, the place she performs not only one, however two most important characters.
Hudgens has additionally starred in Netflix’s The Knight Before Christmas in 2019, the identical 12 months have been Intercourse and the Metropolis star Kristin Davis performed Rob Lowe’s love curiosity in Vacation within the Wild.
And Nina Dobrev followers have been excited to see her play in Love Arduous, a romcom with a catfishing twist that was launched final Christmas, and performed on the themes of Love, Really and Die Arduous.