Aussie fashionistas are flocking to an unlikely store to get their hands on the new ‘shoes of the season’ – and they’re just $70.
Shoppers are obsessed with Cotton On’s new winter footwear collection, with many looking to move away from chunky sneakers and opt for sleek pointed-toe heels.
The Lilia Eyelet Pointed Mules ($69.99) were standouts, with popular sizes already selling out just weeks after their release.
Eagle-eyed shoppers have noticed a strong resemblance to the brand Tony Bianco’s Kelsey black nappa heels ($199.95).
‘I love Cotton On shoes – they’re so comfortable and fashionable!’ a fashion influencer raved.
The Lilia Eyelet Pointed Mules ($69.99) have been featured in Cotton On’s new range.
Shoppers have noticed a resemblance to Tony Bianco’s Kelsey Black Nappa Heels ($199.95).
Cotton On’s black vegan leather pumps feature a vintage-inspired brass buckle at the front and a 7.5cm stiletto heel.
The popular shoes are also available in white, but shoppers seem to prefer the darker shade.
Many have praised the simple slip-on feature and cushioned sole.
The popular shoes are also available in white.
Hundreds of people online were incredulous at the cheap shoes and ran to the nearest stores.
“I’m running to get them now,” said one.
‘I have six different styles of kitten heels from Cotton On! Much better than Tony Bianco,” wrote another.
“I’m in love with these. I can’t believe it’s Cotton On!” said a woman.
But some have complained that the shoes are uncomfortable.
“I had them on for an hour and had the worst blisters,” one shopper revealed.
“Honestly they are beautiful but I bought some and they are very uncomfortable,” echoed another.