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Selena Gomez rocks an edgy look with bangs and a dark shade of lipstick for the Rare release party

She has always been meant to stand out.

Selena Gomez turned the attention and on a Tuesday, during the exclusive party in honor of the release of her new critically acclaimed third studio album, Rare, in the Puma Flagship Store in New York City.

Gomez, 27, rocked an edgy hairstyle with long dark bangs that partially covered her eyes, along with a messy ponytail / bun in the back.

Main turner: Selena Gomez turned attention and on a Tuesday, at the exclusive party on the occasion of the release of her new critically acclaimed third studio album, Rare, in New York

Main turner: Selena Gomez turned attention and on a Tuesday, at the exclusive party on the occasion of the release of her new critically acclaimed third studio album, Rare, in New York

The real striking element of the Selena ensemble, however, was its striking dark lipstick, which could be a crimson or even a violet, and the contrasting thick white hoops that she wore in her ears.

The Look At Her Now songbird also wore a long white down parka, over a loose-fitting gray tweed shirt and a pair of trousers.

Her shirt was buttoned down to the collar, and she wore a single gold chain around her neck, layered over the top.

Gomez was wearing comfortable white sneakers with black details at her feet.

Rare in the crowd: Gomez, 27, rocked an edgy hairstyle with long dark bangs that partially covered her eyes, along with a messy ponytail / bun in the back

Rare in the crowd: Gomez, 27, rocked an edgy hairstyle with long dark bangs that partially covered her eyes, along with a messy ponytail / bun in the back

Rare in the crowd: Gomez, 27, rocked an edgy hairstyle with long dark bangs that partially covered her eyes, along with a messy ponytail / bun in the back

The real striking element of the Selena ensemble: her striking dark lipstick and the contrasting thick white hoops that she wore in her ears

The real striking element of the Selena ensemble: her striking dark lipstick and the contrasting thick white hoops that she wore in her ears

The real striking element of the Selena ensemble: her striking dark lipstick and the contrasting thick white hoops that she wore in her ears

The real striking element of the Selena ensemble: her striking dark lipstick and the contrasting thick white hoops that she wore in her ears

The real striking element of the Selena ensemble: her strikingly dark lipstick, which could be a crimson or even a violet, and the contrasting thick white hoops that she wore in her ears

Her manicure was white, matching her winter coat.

Earlier in the day, Selena uploaded a video clip to her Instagram stories, before popping up and leading fans and followers to the Puma store at the agreed time.

And she also took the time at the event to mingle with her street fans and sign autographs.

Urban style: the Look At Her Now songbird also wore a long white down parka, over a loose-fitting gray tweed shirt and trousers

Urban style: the Look At Her Now songbird also wore a long white down parka, over a loose-fitting gray tweed shirt and trousers

Urban style: the Look At Her Now songbird also wore a long white down parka, over a loose-fitting gray tweed shirt and trousers

Generous: Selena also took the time at the event to mingle with her street fans and sign autographs

Generous: Selena also took the time at the event to mingle with her street fans and sign autographs

Generous: Selena also took the time at the event to mingle with her street fans and sign autographs

Girl in the city: The Rare release party tool place at the Puma flagship on 5th Avenue in Manhattan

Girl in the city: The Rare release party tool place at the Puma flagship on 5th Avenue in Manhattan

Her moment was: her shirt was buttoned all the way down to the collar and she was wearing a single gold chain

Her moment was: her shirt was buttoned all the way down to the collar and she was wearing a single gold chain

Her moment: her shirt was buttoned all the way down to the collar, and she wore a single gold chain around her neck, layered over the top

Cool: Selena effortlessly looked cool in her stylish ensemble while calling for a storm

Cool: Selena effortlessly looked cool in her stylish ensemble while calling for a storm

Cool: Selena effortlessly looked cool in her stylish ensemble while calling for a storm

Central: Selena's oversized diamond hoop earrings were central

Central: Selena's oversized diamond hoop earrings were central

Happy: the singer beamed to fans in New York City

Happy: the singer beamed to fans in New York City

The centerpiece: Selena’s oversized diamond hoop earrings were central as she beamed to fans in New York

Escorted: the star was escorted to her car on Tuesday by her entourage in the Big Apple

Escorted: the star was escorted to her car on Tuesday by her entourage in the Big Apple

Escorted: the star was escorted to her car on Tuesday by her entourage in the Big Apple

With the release of Rare, the singer / actress has stated that she is no longer “protecting people who have never protected her” as she enters a new era in her life and career.

Gomez recently told Billboard that she lived her life according to the rules and opinions of others.

“I said this before, but I was terrified to say anything,” she revealed to reporter Jason Lipshutz. “I would find myself protecting people who have never protected me or taken care of me.”

Watch her now: with the release of Rare, the singer / actress has stated that she is no longer “protecting people who have never protected her” as she enters a new era in her life and career; seen on her IG story

Sizzlin: Gomez recently told Billboard that she lived her life according to the rules of other people

Sizzlin: Gomez recently told Billboard that she lived her life according to the rules of other people

Sizzlin: Gomez recently told Billboard that she lived her life according to the rules of other people

Although she was not explicit about who she was talking about, it was easy to assume that her charged relationship with ex Justin Bieber might have been the inspiration for many of the songs.

Selena explained how she was paralyzed by the fear of saying “the wrong thing” or doing it because of the constant judgment she gets in the spotlight.

But at some point the singer realized that there was no reason to accommodate the emotions of others.

“I just finished, you know?” she said. “I just finished silent and I felt that I deserved to have a moment for myself after I had experienced so much and put it all in this album.”

Earlier in the day: Selena uploaded a video clip to her Instagram stories, before surfacing, leading fans and followers to the Puma store at the agreed time

Earlier in the day: Selena uploaded a video clip to her Instagram stories, before surfacing, leading fans and followers to the Puma store at the agreed time

Earlier in the day: Selena uploaded a video clip to her Instagram stories, before surfacing, leading fans and followers to the Puma store at the agreed time

Horses Running Around: Gomez practiced her dance moves with members of her entourage on her Insta Story Tuesday

Horses Running Around: Gomez practiced her dance moves with members of her entourage on her Insta Story Tuesday

Horses Running Around: Gomez practiced her dance moves with members of her entourage on her Insta Story Tuesday

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