Samsung’s Galaxy SmartTag Plus with UWB to track items with AR comes out April 16


Samsung’s Galaxy SmartTag Plus, the souped-up version of the company’s Tile-like SmartTag Bluetooth tracker (released earlier this year), now has a release date: it will be out April 16 for $ 39.99.

That’s a $ 10 price increase over the standard SmartTag, which costs $ 29.99, but the SmartTag Plus has a notable improvement. It features an ultra wideband (UWB) radio, allowing users to track it more accurately when nearby than with the standard Bluetooth setup. The UWB radio actually enables a new AR mode, which can help users show exactly where their missing tag is.

To use the new UWB mode, you need both a Galaxy SmartTag Plus and a compatible UWB-equipped Galaxy phone, which currently lists the Galaxy Note 20 Ultra, Galaxy S21 Plus, Galaxy S21 Ultra and the Galaxy Z Fold 2 .

Aside from the fancy new UWB features, the SmartTag Plus still works just like the regular SmartTag, leveraging Samsung’s massive Bluetooth network of Galaxy devices to help track down missing objects. It’s similar to Apple’s Find My network, which uses iPhones and iPads to create a Bluetooth network (and, thanks to a recent expansion to third-party devices, will soon be offering a Find My compatible tracker from Chipolo).

The upcoming release of the Galaxy SmartTag Plus means that Samsung – and not Apple’s highly anticipated AirTags – will be the first major AR-compatible UWB tracking accessory on the market. Apple has reportedly been working on a similar UWB-based AR feature for the upcoming tracker, but despite many leaks and rumors, there’s still no word on a release date.