Samsung has eliminated the new TVs with AI technology that promise to provide images with greater clarity than ever before.
The incredible 65 "to 85" screens of the new QLED 900R range are capable of displaying images in 8K resolution, the next frontier in ultra high definition vision.
8K refers to the number of horizontal pixels on a screen.
This newer resolution has four times more pixels vertically and horizontally than current high-end 4K Ultra HD displays, and 16 times more than standard 1080p HD.
Samsung is using Artificial Intelligence (AI) to & # 39; update & # 39; the quality of any video content seen on the screen, including old TV shows and movies.
The AI analyzes the low resolution content (verifying the location of the pixels, the color and the shape of 33 million pixels within the frame) to detect objects that it recognizes.
When it identifies a recognizable shape, the AI can calculate where additional pixels are needed to sharpen & # 39; the image for the higher resolution display.
Out of the box, Samsung has included 100,000 algorithms in the region to improve the objects that are commonly seen in TV shows and movies, with more adjustments that will be added through software updates over time.
Given the lack of native 8K content currently available in broadcast services and terrestrial channels, this is likely to be an important differentiating feature.
New 65 "to 85" TVs will be available throughout the UK and Europe starting in mid-October, although the company has not yet revealed how much the screens will cost.
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Huge TVs powered by AI to provide images with greater clarity than ever have been presented by Samsung. The huge screens from 65 & # 39; to 85 & # 39; are able to show 8K resolutions, the next border in ultra high definition visualization
The announcement was made during a press conference at the annual IFA technology conference, which takes place in Berlin from August 31 to September 5.
Powered by Quantum Dot LED (QLED) display technology, the screens contain four times more pixels than a 4K UHD TV and 16 times more pixels than a Full HD TV to deliver what Samsung calls "perfect reality".
While 8K content has not yet become the main content, Samsung's intelligent software promises to increase the quality of what you see.
That includes everything from footage from a smartphone and a regular broadcast TV to streaming broadcasts, so the next time you see Game of Thrones, you'll see it in 8K.
AI restores low-resolution images by recognizing patterns in a low-resolution database and calculating where additional pixels are needed.
It also aims to improve the sounds you hear along with the video sequences by using internal AI software.
Televisions even have an environmental mode that scans the surrounding environment and reflects it, so that their set becomes a work of art that mixes with your wallpaper while it is not in use.
Samsung says that its AI TV can increase the quality of HD videos and standard definition, increasing its quality to 8K. AI restores low resolution content by recognizing image patterns and calculating where additional pixels are needed
"At Samsung, we have worked tirelessly over the years to advance the industry in terms of premium image quality, and the introduction of our QLED 8K with 8K AI Upscaling is an integral component when we look to the future of the screens". said Jongsuk Chu, senior vice president of visual display business at Samsung.
"We are delighted to present the Q900R to consumers and we are confident that they will experience nothing less than brilliance in color, clarity and sound in our new 8K capacity models."
To achieve 8K quality images, the Samsung Q900R has a maximum brightness of 4000 nits, a standard used by most Hollywood film studios.
Its 8K High Dynamic Range (HDR) optimizes the brightness levels of the TV to create vibrant colors and preserve more detail in darker or shaded areas.
SMART TV MAKERS HAVE TO HAVE THEIR PERMISSION FOR & # 39; SPY & # 39; IN YOU?
An analysis by Consumer Reports has described the amount of data that smart TV manufacturers (and the companies that work with them) can access about you and your family.
One of the television manufacturers evaluated in the report, Vizio, has already had problems due to this trend.
In 2017, the company was sued by state and federal regulators because it had not requested users' permission before collecting their data.
Vizio had to shell out $ 1.5 million (£ 1.1 million) to settle a case filed against him by the Federal Trade Commission.
The TV manufacturer Vizio has been sued for "spying" & # 39; to the users. He had to spend more than $ 2 million between a federal and a state lawsuit last year (file photo)
In addition, he paid $ 700,000 (£ 530,000) to settle with the state of New Jersey.
The Federal Trade Commission has been clear about the fact that companies should ask you before accessing your data.
Five television manufacturers were evaluated in the new Consumer Reports study: Vizio, TCL, Sony, LG and Samsung.
The report says that all companies were following this rule of the Federal Trade Commission.
"Every smart TV we evaluated asked for permission to collect viewing data and other information," the report said.
Samsung's 8K AI Upscaling technology is powered by Quantum Processor 8K system, which recognizes and increases the quality of content to appear in 8K.
The Q900R features Direct Full Array Elite for better contrast and precise backlight control, as well as 100% color volume.
These systems are designed to allow users to see billions of color tones generally hidden in lower resolution screens.
Additional features include recognizing and analyzing the amount of connected entertainment devices, such as audio devices connected through an optical cable with One Remote, then automatically changing the TV image source and audio output for an optimized viewing experience .
Lifestyle features, such as the mood mode, have been enhanced to perfectly combine television in the surrounding space by displaying beautiful images, weather, news and more on the screen.
At the conference, HS Kim, president and CEO of the consumer electronics division at Samsung, discussed the company's broader plans for artificial intelligence.
He said: "Samsung is uniquely positioned to offer consumers a full range of advanced AI and IoT products and services based on our broad portfolio of televisions, displays, audio, appliances and, of course, mobile devices.
"We are striving to shape a new era of connected life, where our products and services interact perfectly with each other to make the lives of our consumers richer, smarter and more entertaining."