Salesforce says it doesn't work with online retailers that sell semi-automatic weapons

Tech giant Salesforce has started the US arms control debate with a policy that prohibits customers using its software from selling certain firearms. The ban applies to semi-automatic weapons, 3D-printed weapons and a range of accessories, including large-capacity warehouses and devices that make semi-automatic pistols fully automatic.


The policy was made official on April 11 this year, according to the company documents, but was highlighted in a recent story by The Washington Post. The Post notes that it is not clear how many companies are influencing policies, but says that at least one vendor, Camping World, has been told to stop selling weapons or to stop using Salesforce software.

A Salesforce spokesperson confirmed the change to The edge: "After carefully reviewing similar industry policies and discussing with internal and external stakeholders, we have updated our policy. The change will affect new customers and a small number of existing customers when their current contracts expire."

Someone familiar with the situation said Salesforce employees were informed about the policy at the beginning of April and that the internal motivation was to keep the company in line with peers like Amazon ( does not sell semi-automatic weapons and certain accessories).

However, the move is considerable. Although Salesforce and its companies are not well known (when Googling the company, the first suggested question is, "What does Salesforce do exactly?"), It plays a crucial role in the online ecosystem, including retail.

The services it offers help companies interact with customers by tracking their activity, complaints, purchases, and preferences. Salesforce has more than 150,000 customers, including giants such as Adidas and American Express, and a market capitalization of $ 118 billion.

Salesforce is also known for its candid CEO, Marc Benioff, who regularly speaks about social issues, including arms control. After the massive recordings at the Marjory Stoneman Douglas High School in Parkland, Florida in February, Benioff tweeted: "The AR-15 is the most popular rifle in America. Forbid it." He later said he would donate $ 1 million to March for Our Lives, a demonstration led by students who support larger measures against cannons.


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The new limitations in Salesforce policies can be read below:

Customers worldwide may not use a service to perform online sales of one of the following firearms and / or associated accessories to individuals. Firearms: automatic firearms; semi-automatic firearms with the capacity to accept a detachable magazine and one of the following: thumb hole stock, collapsible or telescopic rod, grenade launcher or trap, flash or noise suppressor, forward pistol grip, pistol grip (in case of a gun) or second pistol grip (in the case of a gun), running jacket; semi-automatic firearms with a fixed magazine that can accept more than 10 rounds; ghost guns; 3D printed guns; firearms without serial numbers; .50 BMG guns; firearms using .50 BMG ammunition. Firearm components: magazines that can accept more than 10 rounds; flash or noise suppressors; multi-burst trigger devices; grenade or rocket launchers; 80% or unfinished lower recipients; blueprints for ghost guns; blueprints for 3D-printed weapons; running sleeves; thumbhole stocks; threaded vessels capable of accepting a flash suppressor or sound suppressor.

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