‘Hot Girl Summer’ is making its rounds again and so is the obsession with a bikini-ready body.
An interior designer challenges the obsession with food culture and appearance by releasing an uplifting photo series in which food is replaced by flowers.
Alena Fedina, 28, from Kaliningrad, Russia, captured images of flowers sprouting from ice cream cones, bowls and teacups after she bottomed out during the pandemic when she felt suicidal after she gained weight.
Alena Fedina, 28, from Kaliningrad, Russia, captured images showing flowers sprouting from ice cream cones, bowls and teacups after she bottomed out during the pandemic when she felt suicidal after arriving
The photos, pictured, are designed to celebrate the things in life that bring true happiness
Alena Fedina, 28, from Kaliningrad, Russia, quit her job as an interior designer to become a full-time artist
“Every step on the scale left me feeling ashamed, stressed, anxious and angered at myself for the fact that I’m gaining weight,” she said.
Alena was later diagnosed with insulin resistance and prescribed drugs that adversely affected her mental health.
She said, “It made me depressed, I couldn’t do anything anymore, I was constantly crying and thinking about suicide.”
After she was off the medication, Alena started a plan for intermittent fasting and learned about psychosomatic illnesses – illnesses that are formed in consciousness and can cause physical symptoms without any medical reasoning behind it.
“I made this project to remind us that diets, gyms and the looks of fashion models don’t really make us happy. A bouquet, delicious ice cream, gift and personal care are enough,” she wrote
She gradually began to lose weight and began to focus on her mental health. After working with a psychologist, she began to understand that her negative view of her body was rooted in a difficult childhood.
At one point, Alena’s parents struggled with alcoholism and spent time in an orphanage.
‘In my youth I sometimes painted brightly, because I wanted to be beautiful. And it wasn’t until I grew up that I realized this isn’t a beauty.’
She now wants to use her art to celebrate the things in life that bring her true happiness.
“I made this project to remind us that diets, gyms and the looks of fashion models don’t really make us happy. A bouquet, delicious ice cream, gifts and personal care will do,” she wrote online about the project. ‘Remember this.’
As a child, Fedina painted cheerfully because she wanted to feel beautiful. After working with a psychologist, she began to love herself and became a full-time artist
Her photo collection, entitled: Stress – NO And Happiness – Yes, was created after a trip to Turkey. After Russia opened its borders, Fedina traveled to Brazil, Turkey, Lithuania and Poland for three months.
“In Turkey, I gained strength, started drawing and planning new things,” she said. ‘When I came back, I made this project, started drawing. Now I’m learning to sell them.’
She started a Etsy shop, left her job as an interior designer and started working on projects that inspired her.
“I was afraid to start all over again, but I’ve decided that I want to live my life, and I hope everything will be fine,” she said.
Beautiful ‘bouquets, delicious ice cream, gifts and personal care’ and her art allowed Fedina to fulfill her friend’s wish for her and start a new life of self-love.