Russian aluminum producer is under fire for offering an extra $ 1.50 per day to women who go to work wearing skirts and makeup as part of & # 39; femininity marathon & # 39;
- The Russian company offers female employees an additional $ 1.50 per day if they wear makeup
- Tatprof, an aluminum producer, said it wants to brighten up the workplace & # 39;
- Social media users criticized the movement with one that compares it to & # 39; the dark ages & # 39;
A Russian company has offered to pay its female employees an extra $ 1.50 (£ 1.19) per day if they wear skirts and makeup while working.
Tatprof, an aluminum producer based in Tatarstan who supplied the 2014 Winter Olympics in Sochi, said he was the & # 39; femininity marathon & # 39; wanted to run for a month to brighten up & # 39; the workplace & # 39 ;.
However, the move has received heavy criticism with one social media user who describes it as something from & # 39; the dark ages & # 39; and another inviting management to wear makeup for themselves.
A Russian aluminum producer has offered to pay his female employees an extra $ 1.50 (£ 1.19) per day if they go to work with skirts and makeup. (Shown) The company message that outlines the new policy and the month-long & # 39; femininity marathon & # 39; is announced
Anastasia Kirillova, from the company's communications department, told Russian media that it was a & # 39; great way to gather a team & # 39; that 70 percent were men.
"We hope the initiative will raise our women's awareness, allowing them to feel their femininity and charm when they choose a skirt or dress," she said.
The feminist blogger Zalina Marshenkulova struck back and stated that the & # 39; news from the Middle Ages & # 39; used to be.
A Twitter user named business executive Sergei Rachkov a & # 39; dinosaur & # 39; and said & # 39; this is too shocking for 2019 & # 39 ;.
& # 39; A 100-ruble bonus for women who come in short skirts and also in makeup … & # 39 ;, another Tweet said.
& # 39; Indeed, why do we need feminism if you can just please men for money? & # 39;
The move was announced online, inviting female employees to send photos of themselves to a specific number to receive the bonus.
The plan is intended to run until the end of June.
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