Glamorous racegoers were eager to let their hair down as they took advantage of the more relaxed dress code at this year’s Royal Ascot.
The stylish attendees put on a colorful spectacle as they arrived at the racecourse, wearing their most daring outfits as they made the most of the Berkshire sunshine.
Revelers were photographed flaunting a rainbow of colors, while many opted for wild and wonderful outfits for the occasion.
Some attendees even took advantage of last year’s updated dress code. which allows people to dress according to male and female dress codes regardless of their gender, with women wearing pants and three-piece suits.
While others opted for plunging necklines and wobbly heels which they kicked off and swapped for flip flops as the festivities continued into the late afternoon.
Glamorous racegoers were eager to let their hair down as they took advantage of the more relaxed dress code at this year’s Royal Ascot.
As the drinks continued to arrive and the revelers began to celebrate their victories, they began to relax and have fun with each other, in good spirits on a sunny day.
Among the scenes of revelers returning home after a day of partying were smart women who had ditched heels in favor of practical flats.
Many opted for wild and wonderful outfits for the occasion, with one woman wearing a stunning red sequin ensemble with a plunging neckline.
To add a little more drama to the ensemble, she added a rhinestone bag that looked like chips and an extravagant floral headpiece.
Elsewhere, another racegoer was seen wearing a stunning bright orange ensemble, which she teamed with a matching headpiece.
As the festival continues into its fourth day under the scorching summer sun, racegoers will no doubt be ready for another day of festivities.
It comes after Ascot broke with tradition – hiring its first creative director, Daniel Fletcher, to make a lookbook and advising attendees to choose the dress code they “feel most comfortable with”.
While the 300-year-old sporting event still expects racegoers in the Royal Enclosure – its most prestigious area – to follow its elegant dress code, according to the event, “Daniel has brought a renewed approach to dress for occasions, applying your signature aesthetic to create a bold new look.”
Some racegoers showed off their toned tanned pins as they soaked up the sun in Berkshire.
Another guest wowed in a sheer jumpsuit which she teamed with pink stilettos on the second day of Royal Ascot at Ascot Racecourse.
Another woman donned a shimmery, breezy sheer dress that featured a plunging neckline.
Making a style statement, the stylish attendees donned a vibrant yellow dress and matching fascinator.
The stylish attendees put on a colorful spectacle as they arrived at the racecourse, wearing their most daring outfits as they made the most of the Berkshire sunshine.
Revelers were photographed sporting a rainbow of colours, while many opted for wild and wonderful outfits for the occasion.
While others opted for plunging necklines and wobbly heels which they kicked off and swapped for flip flops as the festivities continued into the late afternoon.
Many opted for wild and wonderful outfits for the occasion, with one woman wearing a stunning red sequin ensemble with a plunging neckline.
Elsewhere, another racegoer was seen wearing a stunning bright orange ensemble, which she teamed with a matching headpiece.
She has created five looks to inspire racegoers: The Best of British; The New Guard; Conscious editing; The deluxe edition; and The Tailoring Edition.
The apparent change to the section of the site that provides dress code guidance now reads: “The dress code at the… Venue is formal and race attendees are encouraged to review the guidelines prior to their visit. Race attendees must adhere to the outlined guidelines.” , choosing to fully follow a dress code that they feel most comfortable with.’
Royal Ascot is as famous for its fashion as it is for its racing for many, who enjoy seeing the sometimes extravagant and avant-garde costumes, hats and headpieces worn by attendees.
Last month Ascot fashion designer Daniel Fletcher unveiled his new racing lookbook.
Prior to his appointment at Ascot, Daniel was creative director of Italian fashion house Fiorucci.
He is known for his avant-garde style, dressing celebrities such as Emma Corrin and Harry Styles.
Her new lookbook suggested to racegoers how they could adopt a more gender-fluid style. For example, the looks included pairing dresses with ties.
As the drinks continued to arrive and the revelers began to celebrate their victories, they began to relax and have fun with each other, in good spirits on a sunny day.
Meanwhile, many women swapped their heels for flats later in the evening.
Some attendees even took advantage of the dress code updated last year, which allows people to dress according to male and female dress codes regardless of their gender, with women wearing pants and three-piece suits.
Introducing the new lookbook, Daniel said: “This season, I wanted to bring a new take on race fashion and the magical world of special occasion dressing.” The inspiration arose from my lifelong fascination with British heritage and the stylish characters one could encounter at the racecourse this summer and beyond, whilst also paying homage to the variety of styles that can be displayed at each venue. , as well as my favorite Royal Ascot looks. throughout the decades that I discovered during my research delving into the pictorial archives.
“This includes my signature style of creating an outfit based on neutral colors and my love of tailoring, which I have then juxtaposed with more playful maximalist looks that bring out a sense of British sartorial elegance and the glamor of Royal Ascot.”
Alexandra Bertram is the creative and brand leader at Ascot Racecourse.
He added: ‘There is no occasion in the world like Royal Ascot, where dress codes are woven into the very fabric of the event.
Ascot has unveiled its first “fashion bible” under the creative direction of fashion designer Daniel Fletcher – featuring gender-fluid looks like these dresses with ties.
Royal Ascot is known as much for its fashion as it is for its horse racing, and has now launched its own fashion lookbook (one of the images from the book pictured).
‘While these dressing rules remain unchanged for 2024, Daniel Fletcher’s new take on signature style and his incredible vision have elevated this year’s Lookbook to new heights.
‘Royal Ascot style transcends simply dressing for the races and the variety of looks Fletcher has curated provide an authentic aesthetic that perfectly reflects Ascot’s passion for individuality and personal style.
“From quintessentially ‘Royal Ascot’ styles that embody our sartorial heritage, to the playful elegance of vintage dressing and relaxed formal wear, there’s a style that speaks to every style generation in every venue.”