It was coming, right?
As sure as night follows the day, I knew with a sense of inevitable threat that the awakened brigade would one day try to destroy James Bond.
After all, if a white heterosexual man kills people, seduces random women, smokes cheeky female chats, drinks, gambles, cigars and rips inappropriate jokes, Bond represents the antithesis of everything the PC-disturbed, radical feminist, snowflake world represents, so must of course be eliminated from public life.
The warning signals came with alarming regularity through leaks from the set of the latest Bond film, No Time To Die.
It was first reported that the script starts with James now retired and temporarily replaced as 007 by a black woman, played by Lashana Lynch.
It was reported that the script of the latest Bond movie, No Time To Die, is starting with James now retired and temporarily replaced as 007 by a black woman, played by Lashana Lynch
Then it turned out that producers have determined that James must now & # 39; navigate through the # MeToo movement & # 39 ;, which in fact means that he is changing from a steel, apparent, murderous, female caveman into a light-touched, over-emotional wreck who wants to talk sensitively with ladies about his problems – don't bed them.
Now we have reached the full predictable low of this campaign to invalidate the most masculine icon in film history: he must undergo a sex change and become a woman.
"Get out of the way, guys!" Asks feminist-by-proxy Pierce Brosnan, who played Bond four times, "and put a woman on it! I think it would be exciting, it would be exciting! & # 39;
Et tu, Pierce?
Piers Brosnan (left), himself a former band, follows the current Bond, Daniel Craig and action hero Chris Hemsworth (right) in the call for a female 007
He follows the current Bond, Daniel Craig and action hero Chris Hemsworth and calls for a female 007.
And it is a virtue signaling bandwagon that must be put to death in its tracks, like a Bond villain in the last ten minutes of every movie.
This is not about equality.
I have no objection to women playing 007 because they somehow do not have the required skills to do this.
I'm sure there are many female spies at the moment who are just as skilled at killing people, seducing members of the opposite sex, chatting with colleagues, drinking, gambling, smoking and inappropriate jokes to make.
No, I object because James Bond is a man, was always a man and had to stay a man.
You can turn Bond into a black man – I'd like Idris Elba to take over from Craig
You can make Bond a black man – I'd like Idris Elba to take over from Craig – or any other ethnic persuasion man, but you can't make him a woman.
Nor can you suddenly wake him up & # 39; & # 39; because that is not what he once was in one of Fleming's novels.
Like him or hates him, Bond is a male, straight, female hater who prefers to wear tuxedo to dresses.
That's just who he is. Period.
And that is why he has been so loved for so many decades and has retained such a powerful place in British culture.
As Sean Connery once said, "Bond is important: this invincible superman who wants to copy every man, who wants to overcome every woman, this dream we all have to survive."
As with all these stupid "awake" campaigns, very few people outside of the radical liberal bubble want it to happen.
In my breakfast TV program Good Morning Britain today, we conducted a poll asking whether Bond should be a woman and 86% of viewers (in a very big response) said no.
I suspect even more women than men voted against it, because for many women, and I hate to tell you this my dear feminists, James Bond stands for total escapism and the pinnacle of protective masculinity.
If Pierce Brosnan needs someone other than me to explain why this is a stupid idea, he should ask the Rosamund Pike, who played with him in Die Another Day.
"James Bond is a character Ian Fleming made," she said, "and the character is a man. It is a very masculine creation. Why would a woman get some sort of sloppy seconds? Why would she have been a man and now it must be played by a woman? Why wouldn't you be a female agent yourself? & # 39;
Rosamund Pike, who appeared in Die Another Day with Piers Brosnan, also disagrees with her co-star about making Bond a woman
Make your own super spies in every way, ladies, but leave us alone for the love of God.
Apart from the pure unnecessary PC idiocy to make Bond a woman, there is also a commercial need not to.
Gillette recently decided to abandon his traditional, ultra-macho "the best thing a man can get" for a new "wake up" campaign that attacked men because of our toxic masculinity.
Suddenly, everything Gillette had once celebrated about high-risk men, including many of the values James Bond proposes, was now mocked in an ugly, vengeful way.
We were instructed to stop beating our breasts, protecting our families and wanting to win in life, and instead we strive to be less monstrous in a two-minute film that refers to sexual harassment, sexist behavior, bullying and the # MeToo movement under the slogan & # 39; the best men can be & # 39 ;.
The obvious implication was that all people are despicable until they can be taught otherwise, and the only good man is a thoroughly disappointed one.
I warned when Gillette did this in January that men would blindly reject this message.
And we did that too.
Gillette learned the hard way that most men don't really want to sniff apologetic little snowflakes – and the Bond franchise has to take that into account
In a massive global two-fingered reaction, Gillette's male product sales collapsed in just a few months, resulting in a whopping $ 8 BILLION in value and a dramatic turnaround to machine commercials with tough firemen who risk their lives.
Gillette learned the hard way that most men don't really want to sniff apologetic little snowflakes.
And if this ridiculous campaign to turn James Bond into a woman succeeds, I confidently predict an even greater commercial disaster at the counter.
But if the feminists get their way, let me inform everyone: I will launch revenge campaigns to make Bridget Jones Brian Jones, Wonder Woman in Wonder Man and Sleeping Beauty into a bearded guy.
Crash scene is being filmed for the new James Bond movie on Ardverikie Estate in the Highlands
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