The iOS app for conservative social media platform Parler is back in the Apple App Store today, following what the company says: “months of productive dialogue with Apple.”
“The entire Parler team has worked hard to address Apple’s concerns without jeopardizing our core mission,” said Mark Meckler, Parler’s interim CEO, in an emailed statement. The edge on Monday. “Everything that is allowed on the Parler network, but not in the iOS app, remains accessible through our web-based and Android versions. This is a win-win for Parler, its users and freedom of speech. “
Parler, which sees itself as an alternative to free speech to Facebook or Twitter, was banned by Apple, Google and Amazon following the January 6 uprising in the Capitol. The companies said Parler had not adequately dealt with violent threats and hateful content on his platform that encouraged the uproar.
Apple re-accepted Parler last month after initially declining its re-entry application in March; Apple said at the time that Parler still had “very offensive content,” including Nazi imagery and other hate symbols. Parler says the algorithm can now “automatically detect violent or inflammatory content, while preserving user privacy.” Such content has always violated Parler’s guidelines. “
Parler remains banned from Google’s Play Store, although users can still sideload the app on Android. Parler sued Amazon, which provided the web hosting of the site, but the lawsuit has not fared well in court so far.
As Meckler noted in his statement, Parler’s iOS app meets Apple’s requirements and “excludes certain content that Parler would otherwise allow,” the company said in a press release. “However, that content will still be viewable, at the user’s discretion, on the web-based and Android versions of the platform.”
After the deplatforming in January, Parler struggled to reappear on the internet. Former CEO John Matze said even the company’s salespeople and lawyers “dumped” him at one point. Matze was fired in February, he said, by a board that included Rebekah Mercer of the prominent conservative Mercer family.