Parents horrified by ‘dumb baby’ mask designed to ‘silence their cries’: ‘It’s disgusting’
- The ‘Baby Mute’ mask is designed to silence a crying baby
- The product caused a stir on social media
- However, a comedian admitted the product was fake
A product designed to silence the sound of a baby crying has horrified parents.
The ‘Baby Mute’ mask replicates the appearance of a muzzle covering the baby’s nose and mouth.
The website calls the product a “game changer” and promises to “keep your baby calm and comfortable” during flights, movies or car rides.
The website reads: “The mask is designed to gently cover your baby’s mouth and nose, reducing the sound of their cries by 87 percent.”
While the product images are quite confrontational, all is not as it seems. Turns out it doesn’t exist.
Canadian comedian Brad Gosse, known for his “trustworthy” style, has pranked the internet with Ai-generated photos of a baby wearing the fake mask.
The ‘Baby Mute’ mask replicates the appearance of a muzzle covering the baby’s nose and mouth. However, all is not as it seems. Turns out it doesn’t exist
Earlier this year, Brad shared a photo on Instagram with the caption ‘Innovation at its finest’ – which caused a stir online.
Many were quick to declare the product to be “child abuse” and others questioned its legitimacy.
“I will be damned if I put a muzzle on my kids,” one wrote in the comments.
“I’m sure it won’t have any effect on psychological and emotional development,” said another.
“This can’t be legal,” wrote a third.
The post was also shared on Reddit and many started realizing the product was fake.
One said: “I checked their website. They have one, with a fair amount of information. But, when you try to order, they are out of stock. Everything looks so fake.
“It’s too outrageous to be real and it would be immediately shut down if it was,” said another.

Canadian comedian Brad Gosse, known for his ‘trustworthy’ style, has pranked the internet with Ai-generated photos of a baby wearing the fake mask
Three days later, Brad confessed he made it all up in a follow-up Instagram post.
“#BabyMute is taking over. I’ve trolled millions with my low brow #comedy and I’ll go even lower next time,” he wrote.
Despite the chaos he caused, many praised him for pulling off such a “great” prank.
‘Break the Internet!’ one wrote, the other said: ‘Epic!’