Pamela Anderson sticks to her ‘no makeup rule’.
The 56-year-old Baywatch beauty, who has recently embraced a minimalist look, looked incredible as she went bare-faced in a photoshoot for her new fashion collaboration with RE/DONE.
The denim brand unveiled its line with Pamela on Monday via Instagramfeaturing stunning images of the movie star modeling a variety of items including jeans, wrap tops, mini skirts and more.
“A sustainable partnership that recaptures an era of Pamela Anderson’s most memorable looks — this time on her own terms,” read the caption for the carousel.
In another post on social media, the company added: ‘In keeping with her passion for the planet, RE/DONE & Pam was thoughtfully designed using green practices.
Pamela Anderson looked incredible as she went bare-faced in a photo shoot for her fashion collaboration with RE/DONE
The denim brand unveiled its new line with Pamela on Monday via Instagram
‘Each product uses environmentally conscious methods, including low-impact washes, recycled fabrics, California-grown regenerative cotton, apple skin leather and untreated organic cotton.’
The phenomenal photo dump comes hours after Pamela dropped jaws at the Vanity Fair Oscar party.
Arriving on the arm of her son Brandon Lee, 27, the former model looked lovely in a floral dress with her natural beauty taking center stage as she again went make-up free.
For his part, Brandon, whose father is rock star Tommy Lee, looked dapper in a dark gray double-breasted tuxedo.
Anderson, who is also mother to 26-year-old son Dylan Lee, looked proud as she posed next to her first-born.
A week ago, the Barb Wire alum renewed her commitment to reality and shared CR fashion book that she is ‘flipping the script’ on beauty standards by changing her image.
“I just think that social media and the imagination, especially in fashion and film, is escapism, but this everyday thing… I felt like it’s okay to just be.”
She continued: ‘Can I walk out the door like this? Like I’m fine the way I am. And I just didn’t want to go all glam and play the game. I just want to flip the script; I want to challenge beauty.
The post featured stunning photos of the movie star modeling a variety of items including jeans, wrap tops, mini skirts and more
“A sustainable partnership that recaptures an era of Pamela Anderson’s most memorable looks – this time on her own terms,” the caption for the carousel read
In another post on social media, the company added: ‘In keeping with her passion for the planet, RE/DONE & Pam was thoughtfully designed using green methods
‘Each product uses environmentally conscious methods, including low-impact washes, recycled fabrics, California-grown regenerative cotton, apple skin leather and untreated organic cotton’
The Barb Wire alum renewed her commitment to reality, telling CR Fashion Book that she’s ‘flipping the script’ on beauty standards by changing her image.
“I just think, the social media and the imagination, especially in fashion and film, those places are escapism, but these everyday things… I felt like it’s okay to just be”
“But my agents and even my kids were like, ‘Mom, you can’t, you need the glam squad!’ And I was like, no, what are you talking about? The fact that you’re telling me that makes I don’t want to do it anymore!
‘I want to do a fresh face, no makeup, don’t pretend I’m not wearing makeup. And I just felt free. No one looked at me and said, “Aggghhhh!”‘
In last year’s Netflix documentary Pamela, A Love Story, Pamela teased a less glamorous life, admitting: ‘I’m not trying to be the prettiest girl in the room.
‘I feel like it’s just freedom. It’s like… a relief. I don’t need a stylist. Like, I don’t have a stylist. I don’t have a glam squad. I just do a freestyle like that.’
Last August the pinup shared with Elle magazine that her perspective on beauty changed after the death of her makeup artist Alexis Vogel.
‘(Alexis) was the best. And since then I’ve just felt that without Alexis it’s just better for me not to wear makeup,’ she explained.
She called the act ‘liberating and fun, and also a bit rebellious’.
Other famous women have weighed in on the controversial move.
She continued: ‘Can I walk out the door like this? Like I’m fine the way I am. And I just didn’t want to go all glam and play the game. I just want to flip the script; I want to challenge beauty’
‘I want to do a fresh face, no makeup, don’t pretend I’m not wearing makeup. And I just felt free. No one looked at me and said, “Aggghhhh!”‘
In last year’s Netflix documentary Pamela, A Love Story, Pamela teased a less glamorous life, admitting: ‘I’m not trying to be the prettiest girl in the room
Scarlett Johansson told Pop sugar last year: ‘I definitely think it’s different to see someone who’s in the public eye, a woman in the public eye, go to a fashion show or a big event without makeup. It’s just very different from what we’re used to.’
She added: ‘It’s a powerful message for women to see, whether they’re following suit or whatever the effect is, in the spirit of the times.
‘It’s powerful for women to see other women reject standard beauty standards.’
Jamie Lee Curtis also gave praise to Anderson.
Pamela continued her no-makeup streak Sunday night at Vanity Fair’s Oscars 2024 afterparty
The 56-year-old Baywatch sensation took her son Brandon Lee, 27, to the event as her date
Last year on Instagram, she shared bare-faced photos of the mother of two.
In a caption to her 5.5 million followers, she wrote: ‘THE NATURAL BEAUTY REVOLUTION HAS OFFICIALLY BEGUN!’
She added, ‘@pamelaandeson in the middle of fashion week with so much pressure and posturing and and and, this woman showed up and took her seat at the table with nothing on her face.’
The note concluded: ‘I am so impressed and humbled by this act of courage and rebellion.’