An aspiring influencer has been bombarded with “rude” messages after her attempt to “expose” a restaurant for rejecting her unsolicited marketing approach backfired.
Melbourne-based Jamieson May, who describes herself as a “travel, lifestyle, fashion and food creator”, posted a nearly three-minute complaint about CBD vegetarian restaurant Patsy’s last month.
“Yesterday I received the most horrible message from a restaurant (after) wanting to work with them and I need to inform them so they never work with them and know their standards,” May complained to her 9,000 TikTok followers.
The aspiring influencer messaged Patsy’s on Instagram to ask if the restaurant owners would work with her to create marketing content.
But the restaurant’s forceful response left her stunned.
Melbourne-based Jamieson May (pictured), who describes herself as a “travel, lifestyle, fashion and food creator”, last month posted a nearly three-minute complaint about a vegetarian restaurant called Patsy’s in the central business district of the city.
She was surprised by the restaurant’s ‘strong response’.
“It looks like you have no followers, maybe you should approach us when you have over 100,000,” the restaurant account responded.
May has just under 17,000 followers on Instagram.
‘I am absolutely stunned. I had no words,’ he said.
‘It actually upset me that someone could say that to someone else.
“This is clearly someone who is not in marketing; they understand literally nothing.”
But her rant backfired when she was inundated with criticism. She has now disabled comments under her Instagram video.
“When I first discovered the restaurant on TikTok, it reached the wrong audience of non-creators and influencers who didn’t understand what was going on,” May said..
“People sent extremely rude comments saying I’m just an entitled influencer who only wants ‘free’ stuff and I’m complaining about all that.”
May said she was “absolutely stunned” by Patsy’s message
Patsy’s, owned by restaurateurs Mathew Guthrie and Clinton Trevisi, also defended its response, saying it was “obvious” they did not want to work with May given her fan profile.
“Their followers aren’t really the people we have in the room often and probably aren’t the market we’re looking to engage with,” Guthrie said. news.com.au.
‘I think she was just hoping to increase her visibility with these outrageous posts.
“In some ways it’s already worked, but I’m not sure how it can be monetized as marketing.”
May told Daily Mail Australia that she “never asked for free service” and simply objected to Patsy’s “customer service.”
“I’m standing up for small creators who may have amazing content but don’t get the recognition they deserve,” he said.
‘Most people just called me entitled when they don’t fully understand how content creation works in the marketing world.
“All my friends and audience of content creators agree with me on this.”